Jessica Florek Hicks
Minneapolis, Minnesota,United States
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Jessica Florek Hicks is a seasoned and results-oriented product leader with over 15 years of experience in developing, launching, and managing innovative digital products and services. She possesses a strong background in product strategy, user experience (UX) design, agile methodologies, and market analysis. Jessica excels at translating complex user needs and business requirements into actionable product roadmaps and compelling user stories. She is known for her ability to lead and inspire cross-functional teams, fostering a collaborative environment to deliver exceptional user experiences and drive significant business growth. Her expertise spans various sectors, including SaaS, e-commerce, and mobile applications, with a particular passion for leveraging data analytics and user feedback to iterate and optimize product performance continuously. Jessica is a strategic thinker with a hands-on approach, committed to building products that customers love and that achieve key business objectives.
Professional Summary
Jessica Florek Hicks's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Led Successful Launch of Flagship SaaS Platform
Spearheaded the end-to-end product lifecycle for a new enterprise SaaS platform, from initial concept and market validation through to launch and post-launch iteration. Achieved a 30% user adoption rate within the first six months and secured key anchor clients, exceeding initial revenue targets by 15%.
Drove 25% Increase in User Engagement
Championed a user-centric redesign of a core mobile application feature set, incorporating extensive A/B testing and user feedback. This initiative resulted in a 25% uplift in daily active users and a 20% improvement in overall user satisfaction scores.
Scaled Product Team and Implemented Agile Best Practices
Successfully grew the product management team by 50% to support company expansion, while simultaneously implementing and refining agile development processes. This led to a 15% improvement in development velocity and a more predictable release cadence.
Developed Go-to-Market Strategy for New Market Entry
Crafted and executed a comprehensive go-to-market strategy for a new product line targeting an emerging international market, resulting in successful market penetration and establishing a foundational customer base within the first year.
Educational Background
Dog Training
Victoria Stillwell Academy - Year 2019
Bachelor of Arts, Management/Hispanic Studies
College of Saint Benedict - Year 2007
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Company Overview
SPS CommerceSPS Commerce perfects the power of trading partner relationships with the industry's most broadly adopted, retail cloud services platform. As a leader in cloud-based supply chain management solutions, they provide proven integrations and comprehensive retail performance analytics to thousands of customers worldwide, including retailers, suppliers, grocers, distributors, and logistics firms. Their solutions help businesses automate and streamline communication and collaboration across their supply chains, improving efficiency, visibility, and ultimately, sales performance.
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