Jenny El-Kadi is an accomplished product leader with over 15 years of experience specializing in building and scaling innovative SaaS and fintech products. She is recognized for her strategic vision in developing customer-centric solutions and leading high-performing product teams. Jenny has a strong track record of driving product growth from early stages to successful exits, demonstrated by her leadership roles at companies like Kustomer (acquired by Meta) where she served as VP of Product, and Fundera (acquired by NerdWallet) as Head of Product. Her expertise spans product strategy, user experience, go-to-market execution, and fostering collaborative, agile environments. She is passionate about leveraging technology to solve complex business problems and enhance user engagement.
Jenny El-Kadi's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Led the product organization, overseeing strategy, development, and launch of innovative CRM solutions. Played a key role in scaling the product and contributing to the company's growth, culminating in its acquisition by Meta.
Drove product vision and execution for Fundera's small business lending marketplace, significantly enhancing user experience and platform capabilities, leading to its acquisition by NerdWallet.
Consistently advocated for and implemented user-centric design principles and data-driven decision-making to build products that deeply resonate with target audiences and solve their core needs.
Successfully recruited, mentored, and scaled product management and design teams, fostering a culture of innovation, collaboration, and continuous improvement.
Capital University Law School - Year 2017
John Carroll University - Year 2012
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EvenUp is a legal technology company that leverages artificial intelligence to help personal injury law firms draft demand packages. Their platform analyzes medical records, bills, and other case documents to produce comprehensive demand letters, aiming to streamline workflows and maximize settlement outcomes for plaintiffs. By automating a traditionally labor-intensive process, EvenUp allows legal professionals to focus on higher-value tasks and client representation.
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