Jennifer Marquis
Bolton, Massachusetts,United States
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Jennifer Marquis is a seasoned and results-oriented marketing leader with over 15 years of experience specializing in digital marketing, brand strategy, and customer acquisition. She has a proven track record of developing and executing innovative marketing campaigns that drive significant revenue growth, enhance brand visibility, and build lasting customer relationships for both B2B and B2C organizations. Jennifer is adept at leveraging data analytics to inform strategy, leading cross-functional teams, and navigating the complexities of the evolving digital landscape. Her expertise includes SEO/SEM, content marketing, social media strategy, marketing automation, and market research.
Professional Summary
Jennifer Marquis's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Scaled Digital Ad Spend ROI by 150%
Overhauled the digital advertising strategy for a mid-sized e-commerce company, optimizing ad spend across multiple platforms (Google Ads, Facebook, LinkedIn) which resulted in a 150% increase in Return on Ad Spend (ROAS) within 12 months.
Led Successful Product Launch Campaign
Spearheaded the go-to-market strategy and execution for a flagship software product, achieving 200% of the initial sales target in the first quarter and securing features in three major industry publications.
Grew Organic Web Traffic by 80%
Developed and implemented a comprehensive content marketing and SEO strategy that increased organic website traffic by 80% year-over-year, leading to a 45% growth in qualified leads.
Built and Mentored High-Performing Marketing Team
Recruited, trained, and mentored a diverse marketing team of 10 professionals, fostering a collaborative and innovative environment that consistently exceeded departmental KPIs.
Educational Background
Buying Intent Signals for Jennifer Marquis
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Company Overview
DST SystemsDST Systems, Inc. was a leading provider of technology-based information processing and servicing solutions to the financial services and healthcare industries. Its services included mutual fund shareowner recordkeeping, brokerage processing, healthcare plan administration, and customer communications management. DST Systems was acquired by SS&C Technologies Holdings, Inc. in April 2018, and its operations and solutions have since been integrated into SS&C's offerings.
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