Jenna M Collins is a seasoned digital strategist and product marketing leader with over 12 years of experience in launching and scaling innovative tech products. She has a proven track record of developing go-to-market strategies, driving user acquisition, and building strong brand narratives in competitive B2B and B2C SaaS environments. Jenna is passionate about leveraging data analytics and customer insights to create impactful marketing campaigns and enhance user experiences. She is adept at cross-functional team leadership and thrives in fast-paced, growth-oriented companies.
Jenna M Collins's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Led the end-to-end go-to-market strategy for a new flagship SaaS product, resulting in exceeding first-year revenue targets by 30% and acquiring over 10,000 new users within 6 months.
Orchestrated a complete overhaul of brand messaging and market positioning for a Series B startup, leading to a 40% increase in qualified leads and a 25% improvement in brand recall.
Recruited, mentored, and scaled a product marketing team from 2 to 10 members, fostering a collaborative and results-driven culture that consistently exceeded KPIs.
Invited to speak on 'Leveraging AI in Modern Product Marketing' at the MarTech Forward Conference, sharing insights with over 500 industry peers.
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Nerdy Inc. is a leading platform for live online learning, operating primarily through its flagship brand, Varsity Tutors. It offers a comprehensive suite of learning solutions connecting students of all ages with expert tutors and instructors for personalized, live instruction across thousands of subjects. Nerdy's offerings span K-12, college, professional development, and test preparation, aiming to make high-quality, personalized learning accessible and effective for everyone.
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