Multithread effectively and personalize outreach to convert deals faster
Elevate social presence and drive business growth from social media
Identify and prioritize high-intent leads, and improve sales effectiveness
Find and connect with ICP attendees, and improve event outcomes
Joost de Valk is a renowned Dutch internet entrepreneur, SEO expert, and software developer, best known as the founder of Yoast, the company behind the ubiquitous Yoast SEO plugin for WordPress. He started his career in the early 2000s and quickly became a prominent figure in the SEO and WordPress communities. With Yoast SEO, he made search engine optimization accessible to millions of website owners worldwide, significantly impacting how websites approach online visibility. After Yoast's acquisition by Newfold Digital in 2021, Joost has transitioned into roles as an advisor, angel investor through his firm Emilia Capital, and continues to share his insights on SEO, digital marketing, and entrepreneurship through his blog and speaking engagements. He is passionate about open source and making the web a better, more accessible place for everyone.
Joost de Valk's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Founded Yoast in 2010, growing it into a leading SEO software company globally recognized for its WordPress plugins, notably Yoast SEO.
Developed the Yoast SEO plugin, which has become an essential tool for millions of WordPress websites, democratizing SEO for a vast audience and helping them improve their search engine rankings.
Widely recognized as a leading authority in SEO, regularly speaking at international conferences (like WordCamps, SMX, Pubcon) and sharing knowledge through influential blog posts and articles.
Successfully led Yoast to its acquisition by Newfold Digital in 2021, marking a significant milestone in his entrepreneurial journey and a testament to the company's impact.
Currently active as an angel investor and advisor through his investment firm Emilia Capital, supporting and mentoring new tech startups, particularly in the WordPress and SaaS ecosystems.
Has actively contributed to the WordPress open-source project, including roles like Marketing and Communications lead for WordPress 5.0.
Radboud University - Year 2002
HAN University of Applied Sciences - Year 2001
Radboud University Nijmegen - Year 2000
Stedelijk Gymnasium Nijmegen - Year 1994
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Patchstack is a cybersecurity company dedicated to securing WordPress websites. They focus on identifying and addressing vulnerabilities within WordPress plugins, themes, and core software. Patchstack provides a vulnerability database, early warnings for new threats, and virtual patching solutions to help website owners, developers, and hosting companies protect their sites from attacks, even before official fixes are released or applied.
Get verified emails, phone numbers, and LinkedIn profile details
Discover contacts with similar roles, seniority, or companies
Uncover insights like skills, work history, social links, and more
Explore contacts in-depth — from verified emails and phone numbers to LinkedIn activity, job changes, and more — all in one powerful view.
Highperformr AI helps you surface the right people and enrich your CRM with live, accurate contact insights so your teams can connect faster and close smarter.
Thousands of contacts — including decision-makers, influencers, and ICP matches — are just a search away.
Thousands of companies, including, are just a search away.