Jadith Peralta
Hesperia, California,United States
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Jadith Peralta is a highly accomplished Senior UX Researcher and Strategist with over a decade of experience in understanding user needs and translating them into impactful digital product strategies. Based in Amsterdam, she possesses a deep expertise in qualitative and quantitative research methodologies, usability testing, journey mapping, and persona development. Jadith is passionate about human-centered design and has a proven track record of leading research initiatives that have significantly improved user satisfaction and business outcomes for global tech companies and innovative startups. She is known for her empathetic approach, her ability to uncover latent user needs, and her skill in communicating complex findings in a clear and actionable manner to diverse stakeholders. Jadith is also a strong advocate for ethical research practices and actively contributes to the design community through mentorship and workshops.
Professional Summary
Jadith Peralta's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Global User Research Lead for 'InnovateApp Suite'
Led a multinational team of researchers to conduct foundational and evaluative research for the 'InnovateApp Suite,' resulting in a 30% increase in user engagement and a 20% improvement in task completion rates post-redesign.
Published 'The Empathetic Interface'
Authored a well-regarded article in a leading UX design journal on the principles of designing interfaces with empathy, influencing industry best practices.
Keynote Speaker at UX Amsterdam 2022
Delivered a keynote address on 'Future-Proofing UX: Anticipating User Needs in an Evolving Digital Landscape,' receiving high praise for actionable insights and forward-thinking perspectives.
Development of Proprietary Research Framework
Developed and implemented a novel mixed-methods research framework, 'Contextual Insight Matrix,' which has been adopted internally and streamlined the research process, reducing project timelines by 15%.
Mentorship Excellence Award
Recognized with the 'Mentorship Excellence Award' for outstanding dedication to guiding and developing junior researchers within her organization and the broader UX community.
Educational Background
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Company Overview
H&R BlockH&R Block is a global consumer tax services provider, offering a comprehensive range of tax preparation services for individuals and small businesses. They provide assistance through various channels, including in-person tax professionals at retail offices, digital do-it-yourself (DIY) tax software, and online tax preparation with virtual assistance. Beyond tax filing, they also offer related financial products and services to help clients manage their finances.
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