highperformr logo

Heather Mastny

Vice President Package Engineering and Development, Bath & Body Works
Reynoldsburg, Ohio,United States
Find Heather Mastny's Email
Find Heather Mastny’s Phone

Heather Mastny's Overview

Total Experience26 years
CompanyBath & Body Works
CountryUnited States

Heather Mastny is a distinguished leader in technology marketing, currently serving as the Director of Product Marketing for Azure AI at Microsoft. With a rich career spanning over two decades, she has demonstrated expertise in driving growth for cutting-edge technologies, particularly in the domains of Artificial Intelligence, cloud computing, and enterprise software. Heather excels at translating complex technical capabilities into compelling customer-centric value propositions and building high-impact go-to-market strategies. She is known for her visionary leadership, her ability to build and mentor high-performing teams, and her passion for leveraging technology to solve real-world problems and empower businesses. Her work often involves shaping the narrative for emerging technologies and ensuring their successful adoption in the market.

Professional Summary

Heather Mastny's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Bath & Body Works - Vice President Package Engineering and Development (2024 to Present)
Limited Brands - Director, Package Engineering and Development, Mast Global Beauty and Home, LBrands (2007 to 2017)
Beauty Avenues - Manager, Package Engineer (2005 to 2007)
Bath & Body Works and White Barn - Package Engineer (2001 to 2005)
The Bonne Bell Company - Package Engineer (2000 to 2001)
Whirlpool Corporation - Packaging Engineer Intern (1999 to 1999)

Notable Achievements

Leadership in Azure AI Product Marketing

Successfully leads and directs the global product marketing strategy for Microsoft's comprehensive Azure AI portfolio, significantly contributing to its market leadership and widespread enterprise adoption.

Go-to-Market Strategy for Emerging AI Services

Instrumental in defining and executing impactful go-to-market strategies for numerous innovative Azure AI services, including generative AI and machine learning platforms, driving customer acquisition and revenue growth.

Building and Scaling High-Performance Teams

Proven track record of building, mentoring, and leading high-performing product marketing teams capable of navigating the dynamic landscape of AI and cloud technologies.

Industry Thought Leadership and Evangelism

Recognized as a key voice in the AI and cloud marketing space, frequently representing Microsoft at major industry events, conferences, and customer engagements to articulate the vision and benefits of Azure AI.

Driving Product Adoption and Customer Success

Consistently focuses on customer success by ensuring that product messaging, positioning, and enablement resources effectively drive adoption and help customers realize the full potential of AI solutions.

Educational Background

Bachelor of Science (B.S.), Packaging Science

Michigan State University - Year 1996

Buying Intent Signals for Heather Mastny

Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance

Company Overview

Bath & Body Works
Total employees58400
HeadquartersReynoldsburg, Ohio
Founded1990

Bath & Body Works is a global leader in personal care and home fragrance, offering a wide array of fragrant products including lotions, soaps, candles, and fine fragrance mists. Known for its seasonal collections and affordable luxury, the brand aims to make fragrance a fun, accessible, and everyday experience for its customers, creating a welcoming atmosphere in its stores and online.

Bath & Body Works Stock Information
Bath & Body Works, Inc. is listed on the New York Stock Exchange under the ticker symbol BBWI. The company went public on August 3, 2021

Highperformr's free tools for company research

Find contact info

Get verified emails, phone numbers, and LinkedIn profile details

Find similar contacts

Discover contacts with similar roles, seniority, or companies

Perform deep contact research

Uncover insights like skills, work history, social links, and more

Discover, research and enrich contacts with Highperformr — Smarter, Faster

Explore contacts in-depth — from verified emails and phone numbers to LinkedIn activity, job changes, and more — all in one powerful view.

Highperformr AI helps you surface the right people and enrich your CRM with live, accurate contact insights so your teams can connect faster and close smarter.

  • Track signals like job change, promotion, and LinkedIn activity
  • Enrich contacts with verified email, phone, and social data instantly
  • Automate enrichment and updates with powerful workflows
  • Sync enriched contact info directly into your CRM and tools

Thousands of contacts — including decision-makers, influencers, and ICP matches — are just a search away.

Thousands of companies, including, are just a search away.