Heather Griffin
,United States
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Heather Griffin is a results-oriented Senior Marketing Director with 15 years of experience in driving brand growth and digital engagement for technology companies. She excels in developing comprehensive marketing strategies that integrate content marketing, SEO/SEM, social media, and product marketing to achieve measurable business objectives. Heather is known for her creative approach to problem-solving, her ability to lead and mentor high-performing teams, and her passion for leveraging data analytics to optimize campaign performance and customer acquisition. She has a proven track record of successfully launching products in competitive markets and building strong brand identities.
Professional Summary
Heather Griffin's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Global Product Launch Excellence Award 2022
Led the marketing strategy for a flagship SaaS product launch, exceeding Q1 sales targets by 35% and growing market share by 10% within six months. Recognized with the company's annual 'Global Product Launch Excellence Award'.
Digital Transformation Initiative Lead
Spearheaded a company-wide digital transformation initiative, revamping the online customer journey and content strategy, which resulted in a 50% increase in organic web traffic and a 25% improvement in lead conversion rates over 12 months.
Top 40 Under 40 Marketing Professionals 2019
Named one of the 'Top 40 Under 40 Marketing Professionals' by Marketing Weekly for innovative campaign strategies and significant contributions to brand development in the tech sector.
Built and Scaled High-Performing Marketing Team
Successfully recruited, mentored, and scaled a marketing department from 3 to 15 members, fostering a collaborative and results-driven culture that consistently exceeded KPIs.
Educational Background
Buying Intent Signals for Heather Griffin
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Company Overview
5x5 Technologies Inc.5x5 Technologies Inc., a subsidiary of DroneShield (ASX:DRO), specializes in developing advanced data analytics and visualization solutions. They empower enterprise clients to manage and interpret data from geographically distributed assets by converting complex sensor data, including drone imagery, into actionable 3D models and insights. This facilitates improved decision-making for critical infrastructure management, security operations, and asset monitoring by providing a clear, interactive, and measurable digital twin of physical environments.
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