Hayley Roberts

CEO, Distology Limited
,United Kingdom
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Who Is Hayley Roberts?

Total Experience24 years
CompanyDistology Limited
CountryUnited Kingdom

Hayley Roberts is a dynamic and results-oriented Senior Product Marketing Manager with over 12 years of experience in the technology sector, specializing in SaaS and cloud solutions. Based in London, UK, she excels at developing and executing go-to-market strategies, driving product adoption, and crafting compelling narratives that resonate with diverse audiences. Hayley is known for her data-driven approach, cross-functional leadership skills, and her passion for translating complex technical features into clear customer benefits. She is adept at market analysis, competitive positioning, and sales enablement, consistently contributing to revenue growth and market share expansion.

How Did Hayley Roberts's Career Path Shape Their Journey?

Hayley Roberts's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Distology Limited - CEO(2015 to Present)
NETconsent - SVP Business Development(2013 to 2015)
Arrow ECS United Kingdom - Business Sector Manager(2013 to 2013)
Altimate UK (formerly Codework) - Business Manager(2010 to 2013)
JordanSheppard - Group Sales & Marketing Manager(2004 to 2009)
Frontline - Trade Marketing Executive(1999 to 2002)
Potter & Moore - Account Manager(1997 to 1999)

What Are Hayley Roberts's Key Achievements?

Launched Flagship SaaS Product Suite

Spearheaded the global launch of a new flagship SaaS product suite, resulting in a 25% increase in qualified leads and exceeding first-year revenue targets by 15%.

Grew Market Share by 10% in EMEA

Developed and executed a targeted regional marketing strategy for the EMEA market, directly contributing to a 10% increase in market share within two years against key competitors.

Keynote Speaker at Tech Innovate Summit 2023

Invited as a keynote speaker at the Tech Innovate Summit 2023, presenting on 'The Future of AI in Product Marketing' to an audience of over 500 industry professionals.

Revamped Sales Enablement Program

Overhauled the company's sales enablement program, creating new collateral, training modules, and competitive battlecards, leading to a 20% improvement in sales team productivity and a shorter sales cycle.

What's Hayley Roberts's Educational Background?

BA (Hons), Business Studies (2:1)

De Montfort University - Year 1993

Degree Program

University of North Carolina at Wilmington - Year 1995

Buying Intent Signals for Hayley Roberts

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Hiring actively
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Corporate Finance

Company Overview

Distology Limited
Total employees79
HeadquartersStockport
Founded2014

Distology Limited is a specialist IT security distributor focused on identifying and bringing to market innovative and disruptive cybersecurity technologies. They partner with IT resellers, Managed Service Providers (MSPs), and consultancies to provide next-generation cybersecurity solutions and services across the UK, Ireland, and EMEA. Their portfolio covers areas like cloud security, identity and access management, data protection, and threat intelligence, aiming to help organizations navigate the complex cybersecurity landscape and enhance their security posture effectively.

Distology Limited Funding Information
Unknown - Total Funding Raised
not applicable - Most recent funding amount
1 - Number of funding rounds
May 25, 2021 - Latest funding round
Lead Investors:
NorthEdge Capital

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