Multithread effectively and personalize outreach to convert deals faster
Elevate social presence and drive business growth from social media
Identify and prioritize high-intent leads, and improve sales effectiveness
Find and connect with ICP attendees, and improve event outcomes
Geoff Henry is an IT Business Analyst specializing in bridging the gap between technology and business needs. With a strong background in analyzing complex systems, optimizing workflows, and implementing strategic solutions, he is passionate about leveraging data-driven insights to enhance business processes, improve user experiences, and support organizational growth. His expertise includes requirement gathering, process automation, and collaborating with cross-functional teams. Currently working as an IT Business Analyst II at American Public Life Insurance (APL), Geoff previously held positions at Paycom, Jasco Products, and Ryder System, Inc., demonstrating a diverse background in product management and business analysis.
Geoff Henry's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Works closely with business leaders and Colleagues to gain an in-depth understanding of the business strategy, Customers, processes, systems, products and services, challenges and the context in which the business operates in. Accountable for the successful delivery of business analysis output and documentation on assigned projects. Aids in solution evaluation, selection, and implementation as appropriate
Worked with stakeholders to develop business requirements, identified gaps in technology and processes, and ensured timely delivery of requirements documents. Provided guidance to junior Business Analysts.
Provided vision and direction to Agile development teams, defined customer needs, prioritized user stories, and collaborated with development, QA, and UX teams to deliver solutions.
Oklahoma State University - Year 2012
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
American Public Life Insurance Company (APL) is a provider of group and individual supplemental insurance benefits. They offer a range of products including accident, cancer, critical illness, and hospital indemnity insurance, designed to complement existing health coverage and provide financial protection in the event of unexpected health events.
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