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Geoff Cook is a seasoned entrepreneur and executive with deep expertise in the social media, mobile application, and online dating industries. He is widely recognized as the co-founder of myYearbook, which he started with his siblings in 2005. Under his leadership as CEO, the company evolved into The Meet Group (formerly NASDAQ: MEET), a publicly-traded portfolio of social discovery and dating applications. He successfully scaled the business through organic growth and strategic acquisitions of major platforms like MeetMe, Skout, Tagged, and LOVOO. In 2020, he orchestrated the company's $500 million all-cash acquisition by NuCom Group. Currently, as the CEO of Social Discovery Group, Geoff continues to innovate at the intersection of social networking, community building, and artificial intelligence.
Geoff Cook's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Co-founded myYearbook in 2005, which he grew into The Meet Group, a global leader in social discovery with a portfolio of apps reaching millions of users. He led the company as CEO for over 15 years.
Received the prestigious Ernst & Young Entrepreneur Of The Year® 2011 Award in the Greater Philadelphia region, recognizing his exceptional leadership and innovation in building a successful public company.
Successfully led The Meet Group through its acquisition by NuCom Group (a joint venture of ProSiebenSat.1 and General Atlantic) for $500 million in 2020, delivering significant shareholder value.
Frequently speaks and writes about topics including mobile monetization, the creator economy, AI in social media, and the future of human connection, establishing himself as a prominent voice in the tech industry.
Harvard University - Year 1996
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Noom is a digital health company that provides a subscription-based mobile application focused on psychology-based weight loss and wellness. The service connects users with health coaches and utilizes principles of cognitive behavioral therapy (CBT) to help individuals build sustainable habits. The platform includes features for food logging, exercise tracking, and educational content to help users understand their eating patterns and make healthier lifestyle choices for long-term results.
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