Geetika Mehta
Gurgaon, Haryana,India
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Geetika Mehta is a distinguished business leader with over two decades of extensive experience in the Fast-Moving Consumer Goods (FMCG) sector. Currently, she holds the pivotal role of Managing Director at Nivea India, a position she assumed in late 2023. In this capacity, she is responsible for steering the company's strategic direction, driving growth, and strengthening Nivea's market presence across India. Before joining Nivea, Geetika served as the Managing Director of The Hershey Company in India, where she was instrumental in transforming the business, expanding its portfolio, and significantly enhancing brand equity. Her career foundation was built over a remarkable 18-year tenure at Hindustan Unilever Ltd (HUL), where she undertook diverse leadership roles across various categories including home care, personal care, and foods, managing P&L responsibilities and driving innovation for major global and local brands. Geetika is recognized for her sharp strategic acumen, consumer-centric approach, passion for building brands, and her ability to lead and inspire high-performing teams. She holds an MBA from the Jamnalal Bajaj Institute of Management Studies (JBIMS), Mumbai, and a Bachelor's degree in Economics from Lady Shri Ram College, Delhi University.
Professional Summary
Geetika Mehta's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Managing Director, Nivea India
Appointed as the Managing Director for Nivea India in late 2023, entrusted with leading the company's strategic vision, operational excellence, and market expansion in the dynamic Indian consumer landscape.
Successful Leadership at The Hershey Company, India
As Managing Director of Hershey India, she successfully drove significant business growth, oversaw the launch of new products, and strengthened the market position of iconic brands like Hershey's Syrups, Spreads, Milkshake, and Sofit.
Extensive Career at Hindustan Unilever Ltd (HUL)
Spent 18 years at HUL in various impactful roles, demonstrating versatile leadership across different FMCG categories, including managing P&L for significant brands and leading innovation pipelines.
Impactful Brand Management
Known for her expertise in building and revitalizing brands, driving consumer engagement, and achieving substantial market share gains through strategic marketing and product innovation.
Industry Recognition
Recognized within the FMCG industry for her leadership capabilities, often featured in business publications and forums discussing market trends, consumer behavior, and women in leadership.
Educational Background
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Company Overview
OYOOYO (On Your Own) Rooms is a global platform that empowers entrepreneurs and small businesses with hotels and homes by providing full-stack technology that increases earnings and eases operations. OYO offers standardized, affordable, and trusted accommodations to guests through its app and website, operating primarily in the budget to mid-segment hospitality sector across India, Europe, and Southeast Asia.
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