Alisha Patel
Chittorgarh, Rajasthan,India
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Alisha Patel is a dynamic and results-oriented Head of Product Strategy at Fresh Remark, with over 12 years of experience in spearheading product innovation and go-to-market strategies for SaaS solutions. Currently based in Austin, Texas, Alisha is passionate about building products that users love and that drive significant business impact. She excels at translating complex market needs into actionable product roadmaps, fostering cross-functional collaboration between engineering, design, marketing, and sales teams. Her expertise lies in user research, agile development, and leveraging data analytics to inform product decisions. At Fresh Remark, Alisha is instrumental in shaping the future of our platform, ensuring it remains at the cutting edge of marketing technology and consistently delivers exceptional value to our clients. She is a strong believer in continuous learning and is always exploring emerging trends in AI, customer engagement, and digital transformation.
Professional Summary
Alisha Patel's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Launched 'EngageAI' - AI-Powered Personalization Engine
Led the ideation, development, and successful launch of Fresh Remark's flagship AI personalization engine, 'EngageAI'. This resulted in a 40% increase in customer engagement metrics for beta clients and a 25% uplift in conversion rates within the first six months post-launch.
Scaled Product Team & Implemented Agile Framework
Successfully grew the product management team from 3 to 10 members and institutionalized a company-wide agile development framework, improving feature release velocity by 30% and enhancing team predictability and morale.
Keynote Speaker at MarTech Forward 2023
Selected as a keynote speaker at the prestigious MarTech Forward conference, presenting on 'The Future of AI in Customer Journey Orchestration' to an audience of over 1000 industry professionals.
Secured 'Product Innovation of the Year' Award
Her work on 'EngageAI' led Fresh Remark to win the 'Product Innovation of the Year' award from TechSolutions Magazine, highlighting its impact on the marketing technology landscape.
Educational Background
Buying Intent Signals for Alisha Patel
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Company Overview
Technology PartnersTechnology Partners is an award-winning, St. Louis-based IT staffing and solutions firm. They specialize in connecting businesses with top IT talent for contract, contract-to-hire, and direct-hire positions. Beyond staffing, they offer managed IT services, custom software development, and cloud solutions, aiming to foster long-term relationships by thoroughly understanding client needs and delivering tailored, impactful technology solutions and personnel.
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