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Fredrik Gulowsen is the Co-founder and CEO of Oda (formerly Kolonial.no), a prominent and rapidly growing online grocery retailer headquartered in Norway, with operations also in Finland and Germany. He co-founded the company in 2013 with the vision of creating a more efficient and customer-friendly grocery shopping experience. Under his leadership, Oda has become known for its advanced logistics, proprietary technology, and focus on sustainability, significantly disrupting the traditional grocery market. Fredrik has a background from McKinsey & Company and holds a Master's degree in Industrial Economics and Technology Management from the Norwegian University of Science and Technology (NTNU) and an MBA from INSEAD. He is recognized for his entrepreneurial drive and his ability to scale a complex, technology-driven business.
Fredrik Gulowsen's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Successfully co-founded Kolonial.no in 2013 and scaled it into Oda, a leading online grocery platform in the Nordics, achieving significant market share and customer adoption through technological innovation and operational excellence.
Led Oda's expansion into international markets, including Finland (2021) and Germany (2022), demonstrating the scalability and appeal of Oda's business model beyond Norway.
Spearheaded multiple successful funding rounds, attracting substantial investment from prominent international investors (e.g., SoftBank Vision Fund 2, Prosus), enabling Oda's rapid growth and technological development.
Championed a business model with a strong emphasis on sustainability, focusing on reducing food waste, optimizing delivery routes for lower emissions, and offering a wide range of sustainable products.
Oversaw the development of Oda's proprietary technology stack, encompassing everything from warehouse automation and logistics software to the customer-facing platform, creating a significant competitive advantage.
Handelshøyskolen BI - Year 2008
University of Oslo - Year 2004
Befalsskolen for Kavaleriet - Year 2000
Nesbru Upper Secondary School - Year 1997
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Nyby is a digital collaboration platform that enables municipalities, healthcare providers, and volunteer organizations to efficiently connect individuals needing assistance with those willing to offer help. It aims to foster stronger communities by simplifying resource allocation, improving communication for care coordination, and mobilizing volunteers for social and health-related tasks, thereby enhancing the welfare system's reach and effectiveness.
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