Fredrik Cassel
,Sweden
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Fredrik Cassel is a General Partner at Creandum, one of Europe's leading early-stage venture capital firms. He joined Creandum in 2003 and has since been a pivotal figure in the European tech ecosystem, known for his early identification of and investment in globally successful companies. Fredrik primarily focuses on Series A investments and has a keen eye for B2B SaaS, fintech, and consumer internet businesses. He is recognized for his founder-friendly approach, strategic insights, and ability to support companies through rapid growth phases. His investment philosophy often centers on strong product-led growth and companies with the potential for global category leadership. Fredrik is also a frequent speaker and writer on topics related to venture capital and technology trends in Europe.
Professional Summary
Fredrik Cassel's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Forbes Midas List Europe
Consistently recognized on the Forbes Midas List Europe as one of the top venture capital investors in the region, highlighting his successful track record and influence.
Early Investor in Spotify
Led Creandum's seed investment in Spotify in 2008, playing an instrumental role in the early days of what became a global music streaming giant. This remains one of his most notable early-stage bets.
Key Investor in Klarna
Was an early backer of Klarna, the fintech behemoth, supporting its growth from a Swedish startup to a global payments and shopping service provider.
Pioneering Investor in iZettle
Invested in iZettle (acquired by PayPal for $2.2 billion), a mobile payments company, showcasing his ability to identify disruptive potential in the fintech space early on.
Driving Force at Creandum
Has been a core part of Creandum's leadership for nearly two decades, helping to establish it as a premier European VC fund and significantly contributing to its portfolio's success across multiple fund generations.
Advocate for European Tech
A prominent voice and active participant in fostering the European technology startup ecosystem, often sharing insights and encouraging entrepreneurship across the continent.
Educational Background
Engineering Physics
Ecole polytechnique fédérale de Lausanne - Year 1996
M Sc, Engineering Physics
KTH Royal Institute of Technology - Year 1992
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Company Overview
CreandumCreandum is a leading European early-stage venture capital firm backing Europe's most ambitious tech companies from seed to Saeries A and beyond. With offices in Stockholm, Berlin, London, and San Francisco, Creandum has backed some of Europe's most successful tech companies including Spotify, Klarna, Bolt, Kry/Livi, Kahoot!, and Trade Republic. They focus on identifying and supporting founders with global ambitions, typically investing in software and internet-enabled businesses.
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