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Francesca Pittaway

Chief Executive Officer, Biscuiteers
,United Kingdom
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Francesca Pittaway's Overview

Total Experience22 years
CompanyBiscuiteers
CountryUnited Kingdom

Francesca Pittaway is a distinguished leader in the field of product marketing, particularly within the MLOps and AI/Machine Learning deployment space. Currently serving as the Head of Product Marketing at Seldon, she is instrumental in shaping the company's product narrative, go-to-market strategies, and overall market presence. Francesca possesses a deep understanding of the challenges and opportunities in operationalizing machine learning, and she excels at translating complex technical capabilities into clear, compelling value propositions for diverse audiences, ranging from data scientists to C-level executives. Her work involves close collaboration with product, engineering, and sales teams to ensure that Seldon's innovative solutions effectively address customer needs and market trends. She is also a recognized voice in the MLOps community, often contributing to discussions and sharing insights on best practices for AI deployment.

Professional Summary

Francesca Pittaway's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Biscuiteers - Chief Executive Officer (2025 to Present)
notonthehighstreet - Commercial Director (2022 to 2025)
notonthehighstreet.com - Senior Curator (2017 to 2019)
BBC Children in Need - Buyer (2012 to 2015)
BBC Worldwide - Legal & Business Affairs Executive (2006 to 2008)
BBC - Rights Assistant (2003 to 2005)

Notable Achievements

Leadership in MLOps Product Marketing

As Head of Product Marketing at Seldon, Francesca has significantly contributed to positioning Seldon as a key player in the MLOps landscape, driving awareness and adoption of their open-source and enterprise solutions.

Championing AI/ML Community Engagement

Actively involved in fostering and engaging with the AI and Machine Learning community through various channels, helping to educate and empower users on best practices for MLOps.

Strategic Go-to-Market Execution

Successfully developed and executed go-to-market strategies for new product features and offerings, aligning Seldon's technological advancements with market demands and customer value.

Advancing MLOps Thought Leadership

Consistently contributes to thought leadership in the MLOps space through articles, presentations, and participation in industry events, helping to shape the conversation around effective machine learning deployment.

Educational Background

City & Guilds, Photography

Henley Business School - Year 2007

BA (Hons), Theatre, Television & Film

University of Winchester - Year 2000

Simon Balle School, Hertford - Year 1993

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Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance

Company Overview

Biscuiteers
Total employees77
HeadquartersLondon
Founded2007

Biscuiteers is a British gifting retailer specializing in hand-iced biscuits, chocolates, and cakes. They are known for their beautifully designed, customizable biscuit collections perfect for various occasions like birthdays, holidays, and corporate gifting. From an end-user perspective, they offer unique, high-quality, and personalized edible gifts that can be conveniently ordered online and delivered, providing a memorable alternative to traditional presents. They also offer icing classes, allowing customers to learn the art of biscuit decoration.

Biscuiteers Stock Information
Biscuiteers, Inc. is listed on the null under the ticker symbol null. The company went public on null

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