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Ethan Butler

Director, Global Trading Strategy, The Trade Desk
United Kingdom,United Kingdom
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Ethan Butler's Overview

Total Experience11 years
CompanyThe Trade Desk
CountryUnited Kingdom

Ethan Butler is a seasoned product management leader with over a decade of experience in spearheading the development and launch of innovative software solutions in both B2B and B2C markets. Currently based in Austin, Texas, Ethan excels at bridging the gap between technical teams and business stakeholders, translating complex market needs into actionable product roadmaps. He has a proven track record of driving user engagement and revenue growth through data-driven decision-making, agile methodologies, and a relentless focus on customer experience. Ethan is passionate about mentoring emerging talent and fostering collaborative, high-performing team environments. He is particularly interested in the intersection of AI, SaaS, and sustainable technology.

Professional Summary

Ethan Butler's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

The Trade Desk - Director, Global Trading Strategy (2023 to Present)
The HEINEKEN Company - Senior Programmatic Media Manager (2020 to 2022)
Zenith - Programmatic Director (2018 to 2019)
VivaKi - Activation Assistant (2014 to 2015)

Notable Achievements

Launched Award-Winning SaaS Platform

Led the cross-functional team responsible for the conceptualization, development, and market launch of 'InnovateHub,' a SaaS platform that secured the 'Best New Enterprise Tool 2022' award and acquired 10,000+ users within its first year.

Scaled Product Team & Processes

Grew the product management team from 3 to 15 members, implementing agile best practices and standardized product lifecycle management processes, resulting in a 30% increase in development velocity and improved product quality.

Keynote Speaker at ProductCon Global

Selected as a keynote speaker for ProductCon Global 2023, presenting on 'The Future of AI-Driven Product Personalization' to an audience of over 2,000 product professionals.

Drove 50% YoY Revenue Growth

Successfully identified and capitalized on new market opportunities for an existing product line, leading to a 50% year-over-year revenue increase and significant market share expansion.

Educational Background

Bachelor's Degree, Economics

University of Sussex - Year 2011

Woodhouse College

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Notable news
Hiring actively
Corporate Finance
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Corporate Finance

Company Overview

The Trade Desk
Total employees3382
HeadquartersVentura, California
Founded2009

The Trade Desk is a global technology company that empowers buyers of advertising. Through its self-service, cloud-based platform, ad buyers can create, manage, and optimize data-driven digital advertising campaigns across ad formats and devices. Integrations with major data, inventory, and publisher partners ensure maximum reach and decision-making capabilities, and enterprise APIs enable custom development on top of the platform.

The Trade Desk Stock Information
The Trade Desk, Inc. is listed on the NASDAQ under the ticker symbol TTD. The company went public on September 21, 2016

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