Eddie Shleyner
Greater Chicago Area,United States
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Find Eddie Shleyner’s PhoneEddie Shleyner's Overview
Eddie Shleyner is a highly respected direct response copywriter and the founder of VeryGoodCopy.com, a popular online resource dedicated to teaching the art and science of persuasive writing. He is known for his concise, impactful 'micro-articles' and email courses that break down complex copywriting concepts into easily digestible and actionable advice. Eddie's work focuses on helping businesses and marketers improve their messaging to increase conversions and sales. He emphasizes clarity, simplicity, and a deep understanding of customer psychology. While professionally based in Canada, Eddie often highlights his Ukrainian heritage and is a vocal supporter of Ukraine.
Professional Summary
Eddie Shleyner's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Founder of VeryGoodCopy.com
Established and grew VeryGoodCopy.com into a leading online resource for copywriting education, attracting a large global audience of marketers, entrepreneurs, and writers.
Creator of 'Micro-Article' Format
Pioneered and popularized the 'micro-article' format for delivering concise, high-impact copywriting lessons, making learning accessible and engaging.
Author of Influential Copywriting Courses
Developed several successful email-based copywriting courses (e.g., 'The Science of Persuasion,' 'How to Become a Copywriter') that have helped thousands improve their writing skills and marketing results.
Respected Voice in Direct Response
Became a trusted and influential voice in the direct response copywriting community, known for practical advice and effective strategies.
Educational Background
Bachelor of Science, English
University of Illinois Urbana-Champaign - Year 2006
Writing with The Onion, Creative Writing
Second City
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Company Overview
VeryGoodCopyVeryGoodCopy is an online resource and educational platform founded by Eddie Shleyner, dedicated to teaching the art and science of copywriting and content marketing. It provides practical advice, actionable tips, real-world examples, and micro-interviews with industry experts, primarily delivered through its popular newsletter and website. The core mission is to help marketers, writers, entrepreneurs, and creatives improve their persuasive writing skills to achieve better business results and communication.
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