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Erin McCallion

Chief Marketing Officer, Perion
New York, New York,United States
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Erin McCallion's Overview

Total Experience23 years
CompanyPerion
CountryUnited States

Erin McCallion is a seasoned leader currently serving as a Managing Director within the Technology Industry Group at the Business Development Bank of Canada (BDC). In this role, she is instrumental in supporting the growth and success of Canadian technology companies through strategic financing and advisory services. With extensive experience spanning over two decades in finance, venture capital, and technology sector analysis, Erin is passionate about fostering innovation and helping entrepreneurs scale their businesses. Her expertise includes deal origination, due diligence, portfolio management, and building strong relationships within the tech ecosystem. She is known for her deep understanding of market trends and her commitment to empowering Canadian innovators on the global stage.

Professional Summary

Erin McCallion's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Perion - Chief Marketing Officer (2024 to Present)
GumGum - Chief Marketing Officer (2021 to 2024)
Outbrain - Vice President Global Marketing (2018 to 2021)
Mediaocean, A Vista Equity Partners Portfolio Company - Vice President Global Marketing (2014 to 2018)
TheStreet - Head of Marketing and Public Relations (2012 to 2014)
DECLEOR and CARITA - U.S. Brand Marketing Associate (2005 to 2005)
MC2 Events Exhibits Environments - Marketing Coordinator (2003 to 2005)
ULLICO - Marketing Assistant (2001 to 2003)

Notable Achievements

Driving Tech Sector Growth at BDC

Successfully leads a team dedicated to providing tailored financing solutions and advisory services to high-potential Canadian technology companies, contributing significantly to their expansion and market success.

Champion for Canadian Innovation

Actively involved in fostering a vibrant Canadian tech ecosystem by connecting entrepreneurs with essential resources, mentorship, and capital, thereby supporting Canada's position as a tech leader.

Leadership in Technology Financing

Recognized for her profound understanding of the technology landscape and her ability to structure complex financial deals that enable startups and scale-ups to achieve critical milestones and accelerate growth.

Extensive Experience in Venture Capital and Corporate Finance

Possesses a strong track record in venture capital and corporate finance, with previous roles that involved identifying investment opportunities, managing portfolios, and advising companies on strategic financial planning.

Educational Background

International Marketing

Pace University - Lubin School of Business

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Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance

Company Overview

Perion
Total employees541
HeadquartersHolon
Founded1999

Perion Network Ltd. is a global advertising technology company that delivers synergistic solutions across all major channels of digital advertising. Perion's hub-and-spoke model, known as the 'Intelligent HUB,' connects its demand and supply assets, providing advertisers and publishers with a comprehensive suite of solutions for search, social media, display, video, and CTV advertising. Their technology aims to optimize ad spend and maximize campaign performance.

Perion Stock Information
Perion, Inc. is listed on the NASDAQ under the ticker symbol PERI. The company went public on March 3, 2006

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