Erin Weinberg
United States,United States
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Erin Weinberg is a dynamic and results-oriented Digital Marketing and Product Strategist with 12 years of experience in driving growth for tech-driven companies. She excels in translating market insights and user research into actionable product roadmaps and compelling marketing campaigns. Erin has a proven track record of launching successful products, building engaged communities, and significantly boosting key performance metrics. She is passionate about leveraging data analytics to optimize customer experiences and achieve sustainable business objectives. Erin is known for her collaborative leadership style, adeptness in agile environments, and her commitment to mentoring emerging talent in the digital space.
Professional Summary
Erin Weinberg's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Led Go-to-Market Strategy for Award-Winning SaaS Product
Developed and executed the comprehensive go-to-market strategy for a new B2B SaaS platform, resulting in exceeding first-year revenue targets by 40% and acquiring over 5,000 enterprise clients.
Scaled Digital Engagement by 300%
Revamped the company's digital presence across social media, content marketing, and SEO, leading to a 300% increase in organic traffic and a 150% growth in user engagement within 18 months.
Product Innovation Award
Received the 'Product Innovation of the Year' award for conceptualizing and leading the development of a new feature set that improved user retention by 25% and customer satisfaction scores by 15 points.
Built and Mentored High-Performing Marketing Team
Successfully recruited, trained, and mentored a team of 8 digital marketing specialists, fostering a culture of continuous learning and achieving a 90% team retention rate over 3 years.
Educational Background
Bachelor of Science (BS), Business/Marketing
American University - Kogod School of Business - Year 1999
HS Diploma
Ranney School
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Company Overview
Bank of AmericaBank of America is one of the world's leading financial institutions, serving individual consumers, small and middle-market businesses, and large corporations with a full range of banking, investing, asset management, and other financial and risk management products and services. It aims to make financial lives better through the power of every connection, offering services such as checking and savings accounts, credit cards, mortgages, auto loans, investment products through Merrill Lynch, and business banking solutions.
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