Erika Kreutzkamp
Redwood City, California,United States
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Erika Kreutzkamp is a highly accomplished and strategic marketing leader with over 20 years of experience in the technology sector, particularly in B2B, SaaS, and enterprise software. Currently serving as the Vice President, Head of Marketing & Communications at SAP Signavio, she is responsible for driving global marketing strategy, brand development, demand generation, and corporate communications. Erika has a strong track record of building and leading high-performing international teams, launching innovative products, and executing successful go-to-market strategies that accelerate business growth. Her expertise spans digital transformation, customer experience management, and translating complex technological solutions into compelling value propositions for a global audience.
Professional Summary
Erika Kreutzkamp's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Global Marketing Leadership in Tech
Successfully leads global marketing and communication functions for prominent B2B technology companies, including SAP Signavio and previously Celonis and hybris (SAP), driving brand visibility and market penetration.
Strategic Go-to-Market Execution
Proven expertise in developing and executing comprehensive go-to-market strategies for new and existing SaaS products, resulting in significant revenue growth and customer acquisition.
Brand Building and Repositioning
Instrumental in building and enhancing brand reputation in competitive markets, including managing brand integration post-acquisition (e.g., Signavio into SAP ecosystem).
Driving Digital Transformation Initiatives
Champions marketing strategies that leverage digital transformation, enhancing customer engagement and optimizing marketing performance through data-driven insights.
Development of High-Performing Teams
Recognized for mentoring and developing talented marketing professionals, fostering a culture of innovation, collaboration, and excellence within her teams.
Educational Background
B.S. Management Information Systems
Vanguard University of Southern California
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Company Overview
BoxBox is a leading cloud content management platform that empowers organizations to accelerate business processes, power workplace collaboration, and protect their most valuable information. It enables users to securely share, access, and manage files from anywhere, on any device, facilitating seamless teamwork and digital transformation for enterprises globally. Box offers features like secure file storage, real-time collaboration tools, workflow automation, and integrations with thousands of other business applications, catering to individuals, small businesses, and large enterprises.
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