Eric Schwartzman
Delray Beach, Florida,United States
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Eric Schwartzman is a digital marketing consultant, author, speaker, and trainer with a strong focus on B2B lead generation, social media marketing, content strategy, and public relations. He is known for his practical, results-oriented approach to helping organizations leverage digital tools and strategies to achieve their business objectives, increase online visibility, and drive revenue. Eric is the founder of Schwartzman & Associates, a digital marketing consultancy, and is also recognized for his online courses and workshops that empower marketing professionals and business owners with actionable digital skills.
Professional Summary
Eric Schwartzman's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Authored 'The Digital Pivot: Secrets of Online Marketing'
Wrote the influential book 'The Digital Pivot: Secrets of Online Marketing,' guiding businesses on how to effectively transition and thrive in the digital landscape.
Co-authored 'Social Marketing to the Business Customer'
Formerly 'The McGraw-Hill Social Media Bible,' this book provides a comprehensive framework for B2B social media marketing strategies and execution.
Host of 'B2B Lead Gen Podcast'
Produces and hosts the 'B2B Lead Gen Podcast,' offering insights, interviews, and actionable advice for B2B marketers looking to generate qualified leads.
Founder of Schwartzman & Associates
Established Schwartzman & Associates, a digital marketing consultancy and training firm that has advised numerous organizations, from startups to Fortune 500 companies.
Creator of Digital Marketing Training Programs
Developed and delivers popular online courses and workshops on topics such as digital marketing, social media for business, PR, and content marketing, training thousands of professionals worldwide.
Recognized Digital Marketing Speaker
Frequently invited to speak at industry conferences and corporate events, sharing his expertise on digital trends, strategies, and best practices.
Educational Background
Master of Business Administration (M.B.A.)
Washington University in St. Louis - Olin Business School
Bachelor of Science in Business Administation (BSBA)
Washington University in St. Louis - Olin Business School
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Company Overview
Now OpticsNow Optics is a leader in the optical industry and the parent company of retail brands Stanton Optical and My Eyelab. They focus on making eye care more accessible and affordable by leveraging technology, including telehealth services for eye exams, and offering a wide selection of eyeglasses, contact lenses, and sunglasses through their numerous retail locations across the United States. Their business model emphasizes convenience, speed of service, and value for customers seeking vision correction and eye health services.
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