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Erick Servulo
São Paulo, São Paulo,Brazil
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Find Erick Servulo's PhoneWho Is Erick Servulo?
Marketing professional with over 6 years of experience in agencies, specializing in Growth Marketing, Marketing Analytics, and Conversion Optimization (CRO). Expertise in digital channels, automations, A/B testing, Inbound/Outbound marketing, and performance-focused projects. Passionate about technology, business, and leveraging data for strategic decision-making.
How Did Erick Servulo's Career Path Shape Their Journey?
Erick Servulo's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
What Are Erick Servulo's Key Achievements?
CRO & User Journey Optimization
Improved user experience and funnel conversion through A/B testing and continuous optimizations at Gupy.
Cross-Channel Project Management & Strategy
Implemented and managed inbound and outbound projects, ensuring alignment between Marketing and Sales.
AI & Automation Implementation
Led the adoption of AI tools to optimize processes between Marketing and Sales at Gupy.
E-commerce Consulting and Optimization
Consulting and optimization of E-commerce (B2B, B2C) at Maeztra, a Cadastra Company.
What's Erick Servulo's Educational Background?
Executive MBA, Growth Marketing
ESPM Escola Superior de Propaganda e Marketing - Year 2024
Tecnólogo, Marketing
Universidade Presbiteriana Mackenzie - Year 2022
Bacharelado, Relações Internacionais
Universidade São Judas Tadeu - Year 2018
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Company Overview
GupyGupy is a Brazilian HR Tech company that offers a complete platform for talent acquisition, management, and development. They provide solutions for recruitment, onboarding, performance evaluation, training, and career development, aiming to transform the HR processes of companies of all sizes.
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