Eloise Griffin

Director, Smart Spray Ltd
Orsett, England,United Kingdom
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Who Is Eloise Griffin?

Total Experience45 years
CompanySmart Spray Ltd
CountryUnited Kingdom

Eloise Griffin is a seasoned professional with 15 years of dedicated experience in UX Research and Ethical AI Design. She is recognized for her human-centered approach to technology, passionately advocating for user needs while championing the responsible integration of artificial intelligence in product development. Eloise has a strong track record of translating complex user insights into actionable design strategies that enhance usability and promote ethical considerations. She is a thought leader who actively contributes to the discourse on creating AI systems that are fair, transparent, and beneficial for all users. Her work often involves collaborating with cross-functional teams to ensure that ethical principles are embedded throughout the design and development lifecycle.

How Did Eloise Griffin's Career Path Shape Their Journey?

Eloise Griffin's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Smart Spray Ltd - Director(2018 to Present)
International Financial Data Services (IFDS) - Manager(2015 to Present)
HCL Insurance BPO Services Ltd. - Unknown Role(Unknown to Present)
Liberata - Senior Administrator(2004 to 2008)
Barclays - Senior Administrator(2001 to 2004)

What Are Eloise Griffin's Key Achievements?

Lead UX Researcher for 'InnovateApp' Redesign

Spearheaded the complete user experience overhaul for 'InnovateApp,' a platform with over 5 million active users. The redesign, based on extensive user research and A/B testing, resulted in a 30% increase in user engagement and a 25% improvement in task completion rates.

Published 'Ethical Frameworks for AI in UX Design'

Authored an influential paper outlining practical frameworks for integrating ethical AI considerations into the UX design process. This work has been cited in multiple academic journals and adopted by several organizations to guide their AI development.

Keynote Speaker at 'Design & Ethics Conference 2022'

Delivered a compelling keynote address on 'Designing Trustworthy AI Experiences,' sharing insights on building user trust and mitigating bias in AI-driven products to an audience of over 1000 industry professionals.

What's Eloise Griffin's Educational Background?

A Level, English Literature

Valentines High School - Year 1994

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Company Overview

Smart Spray Ltd
Total employees125
HeadquartersDavis, California
Founded2018

Smart Spray Ltd. is an agricultural technology company revolutionizing crop management through intelligent spraying solutions. We develop and deploy AI-powered, sensor-based systems that enable precision application of herbicides, pesticides, and fertilizers. Our technology helps farmers significantly reduce chemical usage, lower operational costs, improve crop yields, and promote sustainable farming practices. By identifying and targeting only specific areas needing treatment, Smart Spray systems minimize environmental impact and support healthier ecosystems.

Smart Spray Ltd Funding Information
Unknown - Total Funding Raised
$20M - Most recent funding amount
3 - Number of funding rounds
15 Mar, 2023 - Latest funding round
Lead Investors:
AgTech Ventures
FutureFarm Capital
GreenGrowth Fund
Innovate Ag Partners

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