Elke Fields
Surbiton, England,United Kingdom
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Elke Fields is a seasoned Principal Product Strategist with over 12 years of experience shaping innovative digital products and driving user-centric growth in the tech industry. Currently based in Berlin, Germany, she specializes in bridging the gap between complex technological capabilities and tangible market opportunities. Elke is passionate about ethical AI, sustainable technology, and building inclusive digital experiences. She is known for her analytical rigor, creative problem-solving, and her ability to lead cross-functional teams towards a unified vision. Her work often involves deep dives into user research, market analysis, and agile development methodologies to deliver products that not only meet user needs but also exceed business objectives. Elke is a firm believer in lifelong learning and frequently shares her insights on product management, emerging technologies, and leadership through her writing and speaking engagements.
Professional Summary
Elke Fields's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Launch of 'ConnectSphere' Social Platform
Led the product strategy and cross-functional team for 'ConnectSphere,' a niche social networking platform, achieving 500,000 active users within the first year and securing Series A funding.
AI-Powered Personalization Engine
Spearheaded the development and integration of an AI-driven personalization engine for an e-commerce client, resulting in a 25% increase in conversion rates and a 15% uplift in average order value.
Keynote Speaker at 'FutureTech Berlin 2023'
Delivered a keynote address on 'Ethical AI in Product Design' to an audience of over 1,000 industry professionals, receiving acclaim for insightful perspectives and actionable frameworks.
Product Innovation Award (Internal)
Received the company's annual 'Product Innovation Award' for successfully conceptualizing and prototyping a novel feature set that significantly improved user engagement metrics by 30%.
Open Source Contribution Lead
Initiated and led a company-sponsored open-source project focused on accessible UI components, which has been adopted by several other organizations and downloaded over 10,000 times.
Educational Background
Bachelor’s Degree, International Relations and French
University of Plymouth - Year 2010
High School
Corfe Hills Technology College - Year 2004
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Company Overview
ComputacenterComputacenter is a leading independent technology and services partner, trusted by large corporate and public sector organisations. They help their customers to source, transform, and manage their IT infrastructure to deliver digital transformation, enabling users and their business. Computacenter provides user support, supply chain services, and secure IT solutions, focusing on workplace, applications & data, cloud & data center, and networking & security.
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