Elise Pereira
New York, New York,United States
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Elise Pereira is a passionate and results-oriented Senior UX Designer with over 10 years of experience in crafting intuitive and engaging digital experiences across web and mobile platforms. Currently based in Lisbon, Portugal, she specializes in user-centered design methodologies, from initial research and ideation through to prototyping, user testing, and final UI design. Elise has a strong track record of collaborating with cross-functional teams, including product managers, engineers, and marketers, to deliver solutions that meet both user needs and business objectives. She is particularly interested in inclusive design and leveraging technology to create accessible and impactful products for a global audience.
Professional Summary
Elise Pereira's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Redesign of E-commerce Platform Checkout
Led the complete redesign of a major e-commerce platform's checkout process, resulting in a 15% increase in conversion rates and a 20% reduction in cart abandonment within three months of launch.
User Research Initiative for Mobile App
Spearheaded a comprehensive user research initiative for a new mobile application, conducting over 50 user interviews and usability tests, which directly informed key product features and improved user satisfaction scores by 25% post-launch.
Design System Implementation
Championed and co-led the development and implementation of a new design system, significantly improving design consistency and reducing development time for new features by approximately 30% across multiple product teams.
Speaker at UX Portugal Conference 2023
Invited speaker at the UX Portugal Conference 2023, where she presented on 'The Future of Accessible Design in AI-Powered Applications', receiving positive feedback for her insights and practical recommendations.
Educational Background
B.S., Public Relations
Syracuse University - Year 2008
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Company Overview
The Trade DeskThe Trade Desk is a global technology company that empowers buyers of advertising. Through its self-service, cloud-based platform, ad buyers can create, manage, and optimize data-driven digital advertising campaigns across various ad formats and channels, including display, video, audio, native, and social media, on a multitude of devices such as computers, mobile devices, and connected TV (CTV).
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