Multithread effectively and personalize outreach to convert deals faster
Elevate social presence and drive business growth from social media
Identify and prioritize high-intent leads, and improve sales effectiveness
Find and connect with ICP attendees, and improve event outcomes
Elfried Samba is the Co-Founder and CEO of Butterfly Effect, an agency focused on building real community and cultural relevance for brands. Previously, he was Global Head of Social Content at Gymshark, where he helped scale its fitness community significantly. He is recognized as a leading voice in B2B on LinkedIn, with a substantial following and high engagement rates.
Elfried Sa's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Leads an agency that partners with major brands like Netflix, Bumble, McDonald’s, WeTransfer, and Meta, focusing on community-first marketing.
Helped scale Gymshark's fitness community from 1.5 million to over 20 million followers, contributing to the brand's £1 billion valuation.
Ranks as a highly engaged LinkedIn creator globally, demonstrating the power of personal branding in B2B.
The University of Wolverhampton - Year 2009
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Butterfly Effect is an agency that helps brands build real community and cultural relevance, specializing in community-first marketing.
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