Doug McLain
Vero Beach, Florida,United States
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Doug McLain is a highly experienced and innovative Event Strategist with over 15 years in the industry, specializing in creating impactful and memorable experiences. He excels at transforming strategic objectives into engaging live, virtual, and hybrid events. Doug's expertise covers the full event lifecycle, from conceptualization and strategic planning to meticulous execution, budget management, vendor negotiation, and post-event analysis. He is known for his ability to leverage cutting-edge event technologies and data-driven insights to maximize attendee engagement, ROI, and overall event success. Doug is passionate about crafting unique event narratives that resonate with diverse audiences and drive meaningful connections.
Professional Summary
Doug McLain's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Pioneered Data-Driven Event Design
Successfully integrated advanced analytics and attendee feedback mechanisms into the event design process for a portfolio of corporate clients, leading to an average 25% increase in attendee satisfaction scores and a 15% uplift in lead generation.
Led Transition to Successful Hybrid Events
Spearheaded the strategic shift from purely in-person to hybrid event models for several key industry conferences post-2020, maintaining high engagement levels for both physical and virtual attendees and expanding global reach by an average of 40%.
Exceeded Revenue Targets for Flagship Conference
Developed and executed a comprehensive sponsorship and ticketing strategy for a major annual tech conference, resulting in exceeding revenue targets by 20% and securing a record number of high-profile exhibitors for three consecutive years.
Innovator in Sustainable Event Practices
Championed and implemented sustainable event practices across multiple large-scale events, significantly reducing waste and carbon footprint, earning industry recognition for eco-conscious event management.
Educational Background
Digital Event Strategist, Events
Professional Conference Management Association - Year 2021
Batchelor of Science, Business
Fairleigh Dickinson University, Rutherford, New Jersey
Toms River High School North, New Jersey
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Company Overview
BrandliveBrandlive is a cloud-based video platform designed to help companies create and host premium virtual events, webinars, internal communications, and product showcases. It focuses on delivering high-quality, TV-like production experiences to elevate online interactions, improve audience engagement, and drive business outcomes for leading brands.
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