Doreen Collins is a seasoned marketing executive with over 15 years of experience specializing in digital strategy, brand development, and customer acquisition for technology companies. She has a strong track record of building and leading high-performing teams, launching successful multi-channel marketing campaigns, and leveraging data analytics to drive growth and optimize ROI. Doreen is passionate about an_user-centric approach, ensuring that marketing efforts resonate deeply with target audiences and translate into tangible business outcomes. She is known for her innovative thinking, collaborative leadership style, and her ability to adapt to the rapidly evolving digital landscape. Prior to her current role, Doreen held senior marketing positions at several B2B SaaS startups and established tech firms, consistently exceeding performance targets.
Doreen Collins's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Led a cross-functional team to successfully launch a global marketing campaign for a flagship product, resulting in a 35% increase in qualified leads and a 20% uplift in sales revenue within the first six months.
Spearheaded a company-wide digital transformation initiative, integrating new marketing automation tools and CRM systems, which improved campaign efficiency by 40% and enhanced customer data accuracy.
Successfully repositioned a legacy brand in a competitive market, leading to a 50% increase in brand awareness and a significant improvement in customer perception scores within 12 months.
The University of Toledo - Year 1984
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Clover Network, a subsidiary of Fiserv, provides an all-in-one point-of-sale (POS) and business management system for small and medium-sized businesses. Their platform offers a range of hardware and software solutions that help merchants accept payments, manage inventory, track sales, engage with customers through loyalty programs, and gain valuable business insights. From countertop devices to mobile solutions, Clover aims to simplify operations and help businesses grow.
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