Desiree Hamaoui is a prominent Australian entrepreneur and business leader, widely recognized as the CEO and Co-Founder of Kin Fertility, a digital health platform dedicated to revolutionizing women's healthcare. She also co-founded Eucalyptus, a health technology company that builds and scales direct-to-consumer digital health brands. With a strong background in marketing and e-commerce, Desiree has a proven track record of building successful consumer-centric businesses. Her work at Kin Fertility focuses on providing accessible and destigmatized healthcare solutions for women, covering contraception, fertility, and pregnancy. Prior to her ventures with Eucalyptus and Kin, she held key marketing roles, including Head of Marketing at Koala, where she contributed significantly to the brand's rapid growth. Desiree is passionate about leveraging technology to improve healthcare outcomes and patient experiences.
Desiree Hamaoui's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Successfully launched and scaled Kin Fertility, a leading Australian digital health clinic improving access to contraception, fertility treatments, and pregnancy support for women across the country.
Instrumental in establishing Eucalyptus, a health-tech company that develops and manages a portfolio of direct-to-consumer digital health brands (including Kin Fertility, Software, Pilot, and Juniper) that address various healthcare needs.
Recognized by Forbes for her significant contributions and entrepreneurial success in the retail and e-commerce landscape, particularly for her work in building accessible healthcare brands.
Acknowledged for her leadership and impact in the media and marketing space through her innovative approaches to brand building and consumer engagement in the health sector.
As Head of Marketing at Koala, played a crucial role in the company's hyper-growth phase, establishing it as a leading direct-to-consumer brand in Australia.
Santa Clara University
UC Irvine
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