Dermot O'Doherty is a seasoned executive in the digital media, advertising technology, and data intelligence sectors. As the Chief Executive Officer of Adara, he leads the company in providing global travel brands with critical data and insights to understand, reach, and engage travelers. His career spans several influential technology companies, where he has consistently driven growth, innovation, and strategic partnerships. Dermot is recognized for his deep understanding of data-driven marketing, programmatic advertising, and the evolving digital landscape, particularly within the travel industry. He is focused on leveraging ethical data practices to deliver value to both consumers and businesses.
Dermot O'Doherty's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Successfully leads Adara, a leading travel data co-op and intelligence platform, guiding its strategic vision, global expansion, and product innovation to empower travel marketers worldwide.
Held significant leadership roles at pioneering digital advertising companies, including DoubleClick (acquired by Google), contributing to the foundational growth of the adtech industry.
Demonstrated expertise in scaling technology businesses, building high-performing teams, and driving revenue growth in competitive global markets.
Champions the use of sophisticated data analytics and ethical data sharing to enhance customer experiences and marketing effectiveness within the travel and tourism sector.
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Sharp Decisions is a technology consulting and IT staffing firm headquartered in New York City. They specialize in providing a range of technology solutions and services, including application development, data analytics, cloud computing, cybersecurity, and IT infrastructure support. A key differentiator for Sharp Decisions is their V.E.T.S. (Vocation, Education, Training and Support) Program, which focuses on sourcing, training, and deploying U.S. military veterans into technology roles, helping them transition into civilian careers. They serve clients across various industries, including finance, healthcare, and government.
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