Denise Hadley
Boston, Massachusetts,United States
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Denise Hadley is a results-oriented and innovative Senior Marketing Manager with over 12 years of experience specializing in digital strategy, brand development, and market expansion for technology-driven companies. Currently based in Austin, TX, Denise has a strong track record of leading high-performing teams and executing comprehensive marketing campaigns that significantly increase brand visibility, customer engagement, and revenue growth. She is adept at leveraging data analytics to derive actionable insights, optimize marketing spend, and drive GTM strategies for new product launches. Denise is passionate about mentorship, emerging technologies, and crafting compelling narratives that resonate with target audiences.
Professional Summary
Denise Hadley's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Global Brand Campaign Lead - 'FutureForward Tech'
Orchestrated and launched a global brand awareness campaign ('FutureForward Tech') across 15 countries, resulting in a 40% increase in brand recall, a 25% growth in qualified leads, and a 15% uplift in social media engagement within six months.
Digital Transformation Initiative for E-commerce
Spearheaded a digital transformation project for a legacy e-commerce platform, implementing a new CRM, marketing automation tools, and personalized customer journeys. This led to a 30% improvement in customer retention rates and a 20% increase in average order value.
Team Leadership & Growth Award
Recognized for outstanding leadership in growing the digital marketing team from 5 to 18 members, fostering a culture of innovation and continuous learning, and achieving the highest team performance metrics for two consecutive years.
Successful Product Launch - 'ConnectSphere App'
Developed and executed the go-to-market strategy for the 'ConnectSphere' mobile application, achieving 500,000 downloads in the first three months and securing features in major tech publications.
Educational Background
Psy.D., Counseling Psychology
University of San Francisco - Year 2000
Master of Arts (MA), Counseling Psychology
University of San Francisco - Year 1989
Bachelor of Arts (BA), Psychology
Stanford University - Year 1984
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Company Overview
NikeNike, Inc. is an American multinational corporation that is engaged in the design, development, manufacturing, and worldwide marketing and sales of footwear, apparel, equipment, accessories, and services. It is the world's largest supplier of athletic shoes and apparel and a major manufacturer of sports equipment. Known for its iconic "swoosh" logo and "Just Do It" slogan, Nike leverages extensive marketing campaigns featuring high-profile athletes and sports teams to build its brand. The company sells its products through Nike-owned retail stores, e-commerce platforms, and independent distributors and retailers globally, consistently focusing on innovation in product design and technology to enhance athletic performance and consumer experience.
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