Barbara Solmon Dela Cruz

Integrator, Laundris Corporation
Dallas-Fort Worth Metroplex,United States
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Who Is Barbara Solmon Dela Cruz?

Total Experience49 years
CompanyLaundris Corporation
CountryUnited States

Barbara Solmon Dela Cruz is a highly accomplished marketing and communications strategist with over 12 years of experience specializing in brand development, digital engagement, and corporate social responsibility in the Asia-Pacific region. She is recognized for her innovative campaigns that blend creative storytelling with data-driven insights to achieve significant market impact and foster community connections. Barbara is passionate about leveraging technology for social good and has a strong track record of leading diverse teams to execute complex projects successfully. Her expertise spans across various sectors, including technology, sustainable development, and consumer goods.

Barbara Solmon Dela Cruz LinkedIn pageCompany Website

How Did Barbara Solmon Dela Cruz's Career Path Shape Their Journey?

Barbara Solmon Dela Cruz's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Laundris Corporation - Integrator(2025 to Present)
Pyramid Global Hospitality - Director of Hospitality Culture(2022 to 2023)
Culture Solutions Team - Managing Partner(2016 to 2022)
Dela Cruz & Associates - Business Owner(2015 to 2022)
ECU Staffing - Vice President - Southwest Region(2014 to 2015)
Central Market - Regional Talent Manager(2011 to 2014)
Gaylord Texan Resort & Convention Center - Director of Leadership & Training(2006 to 2008)
Wyndham Palm Springs - Hotel Manager(2001 to 2003)
Wyndham International - Brand Projects Manager(2000 to 2002)
Hotel Galvez - A Wyndham Grand Heritage Hotel - Guest Services Manager(1998 to 2000)
Wyndham - A Tramell Crow Company - Front Desk Intern - Wyndham Los Colinas(1994 to 1994)

What Are Barbara Solmon Dela Cruz's Key Achievements?

Asia-Pacific Brand Excellence Award 2022

Awarded for leading a groundbreaking regional campaign that increased brand visibility by 40% and customer engagement by 25% across five key markets.

Top 50 Women in Marketing (APAC Region) 2023

Recognized by 'Marketing Innovators Magazine' for outstanding contributions to the marketing industry and mentorship of emerging female leaders.

Successful Launch of 'GreenTech Futures' Initiative

Spearheaded a corporate social responsibility initiative focused on promoting sustainable technology solutions, which partnered with 15+ local startups and secured significant media coverage.

Keynote Speaker at Digital Marketing Summit Asia 2021

Invited to deliver a keynote address on 'The Future of Empathetic Marketing in a Post-Pandemic World,' sharing insights with over 1,000 industry professionals.

What's Barbara Solmon Dela Cruz's Educational Background?

Bachelor of Science (B.S.), Hotel & Restaurant Managment

University of Houston- Conrad N. Hilton College of Hotel and Restaurant Management - Year 1990

Bachelor's degree, Hotel, Motel, and Restaurant Management

University of Houston

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Notable news
Hiring actively
Corporate Finance
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Corporate Finance

Company Overview

Laundris Corporation
Total employees28
HeadquartersAustin
Founded2015

Laundris Corporation offers a cutting-edge, RFID-based inventory management platform designed to help businesses, particularly in the hospitality and healthcare sectors, track and manage their linens and textiles. Their system provides real-time visibility into linen location and usage, aiming to reduce loss, optimize inventory levels, improve operational efficiency, and enhance sustainability by extending linen lifecycle. End-users benefit from reduced manual counting, automated tracking, and data-driven insights for better decision-making regarding their textile assets.

Company Website
Laundris Corporation Funding Information
Unknown - Total Funding Raised
$1.1M - Most recent funding amount
3 - Number of funding rounds
1 Oct, 2022 - Latest funding round
Lead Investors:
Sputnik ATX
Sidekick Fund
Right Side Capital Management
Newchip Accelerator
Gaingels
Stonks

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