Dee Anna McPherson
San Francisco, California,United States
Find Dee Anna McPherson's Email
Find Dee Anna McPherson’s PhoneDee Anna McPherson's Overview
Dee Anna McPherson is a distinguished marketing leader with over 25 years of experience, currently serving as the Chief Marketing Officer (CMO) at Invoca. She is renowned for her expertise in building and scaling global marketing functions for high-growth technology companies, particularly in the SaaS and B2B sectors. Dee Anna excels in brand strategy, demand generation, product marketing, corporate communications, and go-to-market strategy. Her strategic vision and leadership have been instrumental in shaping brand narratives and driving market expansion for several innovative companies. She is recognized for her ability to build high-performing teams and translate complex technological solutions into compelling value propositions for customers.
Professional Summary
Dee Anna McPherson's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Chief Marketing Officer at Invoca
As CMO of Invoca, a leader in AI-powered conversation intelligence, Dee Anna spearheads global marketing strategy, contributing significantly to the company's growth, market leadership, and brand recognition in the MarTech space.
Key Marketing Role in Yammer's Growth and Acquisition
As VP of Marketing at Yammer, she played a pivotal role in establishing the company as a leader in enterprise social networking, contributing to its rapid growth and eventual successful $1.2 billion acquisition by Microsoft.
Scaling Global Marketing at Hootsuite
During her tenure as SVP of Marketing at Hootsuite, she led global marketing efforts, significantly expanding its market presence and helping to solidify its position as a leading social media management platform worldwide.
Foundational Marketing Leadership at Zendesk
As one of the early marketing leaders (VP of Marketing & Communications) at Zendesk, Dee Anna helped build the company's brand and marketing foundation from an early stage, contributing to its journey towards becoming a major player in customer service software.
Forbes CMO Hall of Fame Inductee
Inducted into the Forbes CMO Hall of Fame in 2023, recognizing her significant contributions and impact in the field of marketing throughout her career.
Educational Background
BA, Communications and Political Science
Purdue University
Buying Intent Signals for Dee Anna McPherson
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Company Overview
Flock SafetyFlock Safety builds ethical safety infrastructure to eliminate crime and create safer communities. Their automated license plate reading (ALPR) cameras and software provide law enforcement, neighborhoods, and businesses with real-time alerts and actionable evidence to solve and reduce crime, focusing on vehicle-related incidents such as property crime, violent crime, and Amber Alerts. From an end-user perspective, this means contributing to safer neighborhoods by providing tools that help deter crime and quickly apprehend offenders when incidents occur, ultimately aiming to improve overall community well-being.
Highperformr's free tools for company research
Find contact info
Get verified emails, phone numbers, and LinkedIn profile details
Find similar contacts
Discover contacts with similar roles, seniority, or companies
Perform deep contact research
Uncover insights like skills, work history, social links, and more
Discover, research and enrich contacts with Highperformr — Smarter, Faster
Explore contacts in-depth — from verified emails and phone numbers to LinkedIn activity, job changes, and more — all in one powerful view.
Highperformr AI helps you surface the right people and enrich your CRM with live, accurate contact insights so your teams can connect faster and close smarter.
- Track signals like job change, promotion, and LinkedIn activity
- Enrich contacts with verified email, phone, and social data instantly
- Automate enrichment and updates with powerful workflows
- Sync enriched contact info directly into your CRM and tools
Thousands of contacts — including decision-makers, influencers, and ICP matches — are just a search away.
Thousands of companies, including, are just a search away.