Debbie Clancy
Seymour, Connecticut,United States
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Debbie Clancy is a results-oriented and strategic professional with over 15 years of experience in digital marketing and product management, primarily within the SaaS and e-commerce sectors. She excels at developing and executing innovative strategies that drive customer acquisition, engagement, and revenue growth. Debbie is known for her strong leadership skills, her ability to build and mentor high-performing teams, and her passion for leveraging data analytics to inform decision-making and optimize campaign performance. She is adept at cross-functional collaboration, working closely with sales, engineering, and design teams to deliver exceptional customer experiences and achieve business objectives.
Professional Summary
Debbie Clancy's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Led Successful Rebranding Initiative
Spearheaded a company-wide rebranding initiative for a mid-sized tech firm, resulting in a 40% increase in brand recognition and a 25% uplift in lead generation within the first year.
Exceeded Annual Revenue Targets by 20%
Developed and implemented a multi-channel digital marketing strategy that surpassed annual revenue targets by 20% through optimized SEO/SEM campaigns, content marketing, and social media engagement.
Launched Award-Winning Product Feature
Managed the end-to-end product lifecycle for a new key feature on a flagship SaaS platform, which received an industry award for innovation and contributed to a 15% increase in user retention.
Built and Scaled Marketing Team
Grew the marketing department from 3 to 15 specialists, fostering a collaborative and data-driven culture, significantly improving campaign output and effectiveness.
Educational Background
Sacred Heart University - Year 1981
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Company Overview
Bank of AmericaBank of America is one of the world's leading financial institutions, serving individual consumers, small and middle-market businesses, and large corporations with a full range of banking, investing, asset management, and other financial and risk management products and services. The company provides unmatched convenience in the United States, serving approximately 69 million consumer and small business clients with approximately 3,800 retail financial centers, approximately 15,000 ATMs, and award-winning digital banking with approximately 57 million verified digital users.
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