Deb Bartalini
Antioch, California,United States
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Deb Bartalini is a highly accomplished and recognized senior executive with extensive experience in leading global channel sales, alliances, and partner ecosystem development within the high-tech industry. Throughout her career, she has demonstrated a profound ability to build, scale, and optimize partner programs that drive significant revenue growth and market expansion. Deb is known for her strategic vision in crafting go-to-market strategies, her skill in fostering strong, mutually beneficial relationships with diverse partners (including VARs, SIs, MSPs, and technology alliance partners), and her leadership in building and motivating high-performance teams. Her expertise spans SaaS, software, and services, with a consistent focus on enhancing partner value and customer success.
Professional Summary
Deb Bartalini's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
CRN Channel Chief Recognition
Consistently recognized by CRN as a Channel Chief, an accolade honoring influential leaders who drive channel growth and innovation. This highlights her impact and leadership in the IT channel.
Global Partner Ecosystem Expansion
Successfully led initiatives to significantly expand and strengthen global partner ecosystems for various technology companies, resulting in increased market penetration and diversified revenue streams.
Development of High-Impact Partner Programs
Designed and implemented innovative and effective partner programs focused on enablement, profitability, and ease of doing business, leading to higher partner engagement and performance.
Driving Substantial Channel Revenue Growth
Instrumental in achieving substantial year-over-year growth in channel-attributed revenue through strategic planning, execution, and fostering strong partner collaboration across multiple organizations.
Leadership in Channel Transformation
Successfully guided channel organizations through periods of transformation, adapting strategies to evolving market dynamics, new technologies (like cloud and SaaS), and changing partner models.
Educational Background
BA
California State University-Sacramento
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Company Overview
AcostaAcosta is a leading full-service sales and marketing agency, working with consumer packaged goods (CPG) companies and retailers across North America. They provide outsourced sales, marketing, retail merchandising, and advisory services to help brands grow their presence and sales in various retail channels. Acosta leverages data analytics, industry expertise, and in-store execution to build brands, engage shoppers, and drive results for their clients, effectively acting as an extension of their clients' sales and marketing teams.
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