DeAnna Binns
Longmont, Colorado,United States
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DeAnna Binns is a seasoned and insightful leader in User Experience (UX) Research, currently based in the San Francisco Bay Area. With over fifteen years of dedicated experience, she excels in uncovering deep user needs and translating them into actionable strategies that drive product innovation and enhance user satisfaction. DeAnna is known for her proficiency in a wide array of qualitative and quantitative research methodologies, her ability to build and mentor high-performing research teams, and her passion for creating intuitive, impactful, and accessible digital experiences. She has a strong track record of collaborating effectively with cross-functional teams, including design, product management, and engineering, to ensure that user-centricity is at the core of the development lifecycle. Her work consistently focuses on bridging the gap between user insights and business objectives, fostering a culture of data-informed decision-making.
Professional Summary
DeAnna Binns's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Strategic Leadership in UX Research
Successfully established and scaled UX research functions within multiple organizations, implementing robust research roadmaps and operational frameworks that significantly improved product outcomes and user engagement metrics.
Pioneering Research for Flagship Products
Led foundational and iterative research for several key product launches and redesigns, resulting in measurable improvements in usability, user satisfaction, and market adoption.
Advocacy for Inclusive Design
Championed and integrated inclusive design and accessibility research practices, ensuring products are usable and equitable for diverse user populations, including those with disabilities.
Thought Leadership and Mentorship
Recognized for contributions to the UX community through publications, conference presentations, and active mentorship, fostering the growth of emerging UX researchers and promoting best practices in the field.
Educational Background
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Company Overview
VeriSignVerisign is a global provider of domain name registry services and internet infrastructure, enabling internet navigation for many of the world's most recognized domain names. It operates the authoritative directory for .com, .net, .name, .gov, .edu, and other top-level domains, as well as two of the world's thirteen internet root servers. Verisign's services are critical for ensuring the security, stability, and resiliency of key internet infrastructure, playing a vital role in how individuals and businesses connect online.
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