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Dana Sell

Vice President of Channel and Midmarket Sales, TechnologyAdvice
Raleigh, North Carolina,United States
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Dana Sell's Overview

Total Experience21 years
CompanyTechnologyAdvice
CountryUnited States

Dana Sell is a dynamic and results-oriented Digital Marketing Strategist with over a decade of experience in crafting and executing comprehensive online marketing campaigns. She specializes in SEO, content marketing, social media engagement, and data analytics to drive brand growth and customer acquisition. Dana is passionate about leveraging emerging digital trends to create impactful user experiences and achieve tangible business outcomes. She has a strong track record of working with both B2B and B2C clients across various industries, helping them enhance their online presence and connect meaningfully with their target audiences. Dana is also a keen advocate for data-driven decision-making and continuous optimization in all marketing efforts.

Professional Summary

Dana Sell's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

TechnologyAdvice - Vice President of Channel and Midmarket Sales (2025 to Present)
The Channel Company - Vice President of Sales (2022 to 2023)
SharedVue: A Part of The Channel Company - Technical Sales Director (2013 to 2014)
The Channel Company (formerly UBM Channel) - Sales Manager, Integrated Media (2012 to 2013)
UBM Channel - Account Executive, Demand Generation (2011 to 2012)
TechTarget - Director, Recruitment Operations, Audience Development (2008 to 2009)
Inceptor, Inc - Marketing Associate (2004 to 2005)

Notable Achievements

Increased Organic Traffic by 150% for E-commerce Client

Developed and implemented a comprehensive SEO and content strategy that resulted in a 150% increase in organic search traffic and a 60% uplift in conversion rates within 12 months for a leading e-commerce platform.

Global Social Media Campaign Lead for Product Launch

Led a multi-channel social media campaign for a major tech product launch, achieving over 5 million impressions and a 25% engagement rate, significantly exceeding initial targets and contributing to record first-quarter sales.

Speaker at 'Digital Summit Austin 2023'

Invited to speak on the topic of 'The Future of AI in Content Personalization' at the Digital Summit Austin, sharing insights with over 500 marketing professionals.

Authored 'The Modern Marketer's Playbook'

Wrote and published an influential e-book on modern digital marketing techniques, which has been downloaded over 10,000 times and is used as a reference by industry peers.

Educational Background

M.S., Management

Emmanuel College (Boston) - Year 2010

B.A., Marketing

University of Massachusetts Dartmouth - Year 2001

International Business

Goethe University Frankfurt - Year 2003

Buying Intent Signals for Dana Sell

Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance

Company Overview

TechnologyAdvice
Total employees850
HeadquartersNashville
Founded2006

TechnologyAdvice is a B2B technology marketing platform that connects buyers and sellers of business technology. They provide comprehensive resources, expert reviews, and personalized recommendations to help businesses navigate the complex tech landscape and make informed purchasing decisions. Their services aim to simplify the research process for software and services, empowering companies to find the right solutions to achieve their goals.

TechnologyAdvice Funding Information
$211.8M - Total Funding Raised
$200M - Most recent funding amount
3 - Number of funding rounds
Oct 13, 2020 - Latest funding round
Lead Investors:
Walker Warburg Pincus
Bregal Sagemount

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