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Craig Sherling

Lead Associate Trading Director, The Trade Desk
United Kingdom,United Kingdom
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Craig Sherling's Overview

Total Experience13 years
CompanyThe Trade Desk
CountryUnited Kingdom

Craig Sherling is a highly experienced technology executive and product leader, currently serving as Vice President of Product Management for AI and HPC (High-Performance Computing) at Oracle Cloud Infrastructure (OCI). With a strong background in cloud computing and enterprise software, he focuses on defining product strategy, roadmap execution, and go-to-market for cutting-edge AI/ML services and HPC solutions. Before his current role at Oracle, Craig held significant product leadership positions at Amazon Web Services (AWS) for over 8 years, where he was instrumental in the development and growth of several key services. He is known for his ability to translate complex technical capabilities into customer-centric products that drive business value and market adoption, particularly in rapidly evolving fields like artificial intelligence and cloud infrastructure.

Professional Summary

Craig Sherling's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

The Trade Desk - Lead Associate Trading Director (2025 to Present)
Google - Senior Account Manager (2018 to 2025)
Amnet Programmatic Experts for Dentsu Aegis Network - Global Group Head (2016 to 2017)
The Exchange Lab - Senior Account Manager - Team Lead (2015 to 2016)
Infectious Media Ltd - Account Executive (2013 to 2013)
Mojiva - Account Management Intern / Account Manager (2012 to 2013)
Amsterdam Worldwide - Strategic Planning Intern (2012 to 2012)
McCann Erickson - Office Intern (2010 to 2010)
BDO Ireland - Office Assistant (2005 to 2005)

Notable Achievements

Leadership in OCI AI & HPC Product Management

Currently spearheads the product vision, strategy, and execution for Oracle Cloud Infrastructure's AI and High-Performance Computing portfolio, driving innovation and growth in these critical, high-demand market segments.

Key Contributor to AWS Growth & Service Development

During his tenure at Amazon Web Services (approx. 2010-2018), played a pivotal role in product management for various services, contributing to AWS's market leadership and the evolution of its cloud offerings. This included work on EC2 instances and other foundational services.

Driving Enterprise Adoption of Cloud Technologies

Successfully launched and scaled multiple enterprise-grade cloud services at both AWS and Oracle, focusing on meeting the complex needs of large organizations and fostering widespread adoption of cloud solutions.

Expertise in Go-to-Market Strategy

Demonstrated ability to develop and implement effective go-to-market strategies for new and existing cloud products, enabling successful market penetration and revenue growth.

Building High-Performing Product Teams

Known for building and mentoring strong product management teams capable of delivering innovative solutions in fast-paced, competitive environments.

Educational Background

Master of Science (M.Sc.), Communication Science

University of Amsterdam - Year 2011

Master of Arts (M.A.), Business and Sociology

Trinity College Dublin - Year 2006

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Notable news
Hiring actively
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Company Overview

The Trade Desk
Total employees3232
HeadquartersVentura
Founded2009

The Trade Desk is a global technology company that empowers buyers of advertising. Through its self-service, cloud-based platform, ad buyers can create, manage, and optimize data-driven digital advertising campaigns across ad formats and devices. It provides a transparent, independent demand-side platform (DSP) for advertisers and agencies worldwide, offering access to a wide array of inventory and data to reach targeted audiences effectively.

The Trade Desk Stock Information
The Trade Desk, Inc. is listed on the NASDAQ under the ticker symbol TTD. The company went public on September 21, 2016

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