Coty B.
Greater Chicago Area,United States
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Find Coty B.’s PhoneCoty B.'s Overview
Coty B. is a dynamic and results-driven Senior Product Manager with 8 years of experience in guiding cross-functional teams to deliver innovative software solutions in fast-paced tech environments. Based in Austin, TX, Coty possesses a strong aptitude for market analysis, user research, and translating complex customer needs into actionable product roadmaps. They have a proven ability to manage the entire product lifecycle, from ideation and strategic planning through to launch and post-launch optimization. Coty is passionate about leveraging data-driven insights to enhance user experience and drive business growth, and is recognized for their strong communication skills and ability to foster collaborative relationships with engineering, design, and marketing teams.
Professional Summary
Coty B.'s work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Successful Launch of Flagship Mobile App
Led the product strategy and execution for a new flagship mobile application, achieving over 500,000 downloads and a 4.7-star rating within the first six months post-launch, exceeding initial targets by 25%.
Product-Led Growth Initiative
Championed and implemented a product-led growth initiative that increased user conversion rates by 18% and reduced customer acquisition costs by 12% within one fiscal year.
Keynote Speaker at Tech Product Conference 2023
Invited as a keynote speaker to share insights on 'AI-Driven Personalization in SaaS Products' at a major industry conference, positioning the company as a thought leader in the space.
Patented Innovative UX Feature
Co-invented and secured a patent for a novel user interface feature that significantly improved user task completion times and overall platform engagement.
Educational Background
Bachelor's Degree, Marketing and Management & Leadership
Miami University Farmer School of Business
Italian History & Culture Thematic Sequence
Istituto Lorenzo de' Medici
Eden Prairie High School
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Company Overview
StackAdaptStackAdapt is a self-serve programmatic advertising platform used by digital marketers to plan, execute, and manage data-driven advertising campaigns across various channels, including native, display, video, connected TV (CTV), and audio. From an end-user perspective, it offers a user-friendly interface to access powerful machine learning and AI-driven tools for campaign optimization, audience targeting, and performance measurement, aiming to deliver better return on ad spend.
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