Colin Armstrong is the co-founder and CEO of Instrumental, a company at the forefront of leveraging artificial intelligence and data to optimize manufacturing processes and improve product quality. With a robust background in product design and engineering leadership, particularly from his impactful tenure at Apple working on iconic products like the iPod and iPhone, Colin possesses deep expertise in bringing complex hardware products from concept to mass production. At Instrumental, he leads the charge in developing innovative solutions that empower engineering and operations teams to identify defects, reduce waste, and accelerate product development cycles. He is passionate about transforming manufacturing through technology and data-driven insights.
Colin Armstrong's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Successfully co-founded and scaled Instrumental, a venture-backed company providing an AI-powered platform that helps global manufacturing brands detect and resolve quality issues in real-time, significantly improving yield and reducing costs.
Played pivotal roles as a Product Design Engineer and Engineering Manager at Apple, contributing significantly to the design, development, and manufacturing ramp-up of multiple generations of iPods and iPhones, gaining extensive experience in high-volume consumer electronics.
Spearheaded the development and application of novel AI and computer vision technologies to address complex challenges in manufacturing quality control, establishing Instrumental as a leader in this space.
Frequently shares insights on AI, manufacturing, and product development through speaking engagements and publications, contributing to the broader industry's understanding of modern manufacturing challenges and solutions.
University of Waterloo - Year 2012
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Mirror is an interactive home fitness company known for its smart mirror device that streams live and on-demand workout classes. Users can see their reflection, the instructor, and classmates simultaneously, creating an immersive studio experience at home. Founded in 2016 by Brynn Putnam, Mirror was acquired by Lululemon Athletica in July 2020 for $500 million to bolster Lululemon's digital fitness and at-home workout offerings.
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