Christine Bosco
Dallas-Fort Worth Metroplex,United States
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Christine Bosco is a results-driven Senior Marketing Manager with over 12 years of experience in developing and executing comprehensive marketing strategies for high-growth technology companies. Based in Austin, Texas, she possesses a strong expertise in digital marketing, brand management, content strategy, and market analysis. Christine is adept at leading cross-functional teams to launch impactful campaigns that enhance brand visibility, drive customer acquisition, and boost revenue. She is passionate about leveraging data analytics to optimize marketing performance and deliver exceptional ROI. Christine is known for her creative problem-solving skills, strong communication abilities, and her commitment to staying ahead of industry trends.
Professional Summary
Christine Bosco's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Exceeded Quarterly Lead Generation Goals by 40%
Developed and implemented a multi-channel digital marketing campaign (SEO, SEM, Social Media) that surpassed lead generation targets by 40% in Q3 2022, contributing to a significant uplift in sales pipeline.
Successful Rebranding Initiative for a SaaS Product
Led a company-wide rebranding initiative for a key SaaS product, including market research, new brand identity development, and go-to-market strategy, resulting in a 25% increase in brand recognition and a 15% growth in market share within the first year.
Built and Scaled Content Marketing Engine
Established a content marketing function from the ground up, producing high-quality, engaging content (blogs, whitepapers, webinars) that increased organic website traffic by 70% and improved conversion rates by 20% over 18 months.
Marketing Innovator of the Year Award 2021 (Internal)
Recognized internally with the 'Marketing Innovator of the Year' award for pioneering a new data-driven approach to customer segmentation and personalized marketing campaigns.
Educational Background
Bachelor of Business Administration (B.B.A.), Marketing
University of North Texas - Year 2005
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Company Overview
BSN SPORTSBSN SPORTS is the largest distributor of team sports apparel and equipment in the United States. They partner with schools, leagues, and organizations to provide everything coaches, athletes, and fans need, from custom uniforms and practice gear to field maintenance and facility equipment. BSN SPORTS aims to simplify the purchasing process for athletic programs and empower coaches to spend more time developing their athletes.
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