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Chris Ritson

Founder, The SDR Ramp Camp
,United Kingdom
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Chris Ritson's Overview

Total Experience17 years
CompanyThe SDR Ramp Camp
CountryUnited Kingdom

Chris Ritson is an acclaimed brand consultant and Professor of Marketing at RMIT University in Melbourne. With over two decades of experience, he is widely regarded as one of the world's leading marketing commentators and educators. Ritson is known for his direct, often provocative, and evidence-based approach to marketing strategy, branding, and market research. He combines academic rigor with practical insights gained from consulting for numerous global brands. His popular 'Mini MBA in Marketing' and 'Mini MBA in Brand Management' courses have trained thousands of professionals worldwide, praised for their challenging curriculum and real-world applicability. He is also a highly sought-after keynote speaker and a prolific columnist for Marketing Week, where his articles often spark significant industry debate.

Professional Summary

Chris Ritson's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

The SDR Ramp Camp - Founder (2025 to Present)
Chris Ritson - Founder & Sales Trainer (2024 to Present)
The SDR Leader - Co-Founder & SDR Leadership Coach (2023 to Present)
The SDR to AE Bootcamp - Founder (2023 to Present)
The User Syndicate - Angel Investor & Member (2022 to Present)
Data Literacy Academy - Angel Investor (2024 to Present)
Qobra - Angel Investor (2023 to Present)
MySalesCoach - Angel Investor (2023 to Present)
Jointflows - Angel Investor (2023 to Present)
Uhubs - Angel Investor (2022 to Present)

Notable Achievements

Professor of Marketing at RMIT University

Holds a distinguished academic position, contributing to marketing education and research at a leading Australian university.

Creator of Mini MBA in Marketing & Brand Management

Developed and delivers highly successful and influential online Mini MBA programs that have equipped thousands of marketers with advanced strategic skills.

Award-Winning Columnist for Marketing Week

Writes a popular and often controversial column for Marketing Week, winning multiple awards for his insightful and challenging commentary on the marketing industry.

International Brand Consultant

Advises a wide range of global blue-chip companies on brand strategy, market positioning, and marketing effectiveness.

Keynote Speaker

A highly sought-after international speaker, known for his engaging and thought-provoking presentations at major industry conferences and corporate events.

Educational Background

BSc Honours, Psychology

University of Newcastle-upon-Tyne - Year 2009

Buying Intent Signals for Chris Ritson

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Notable news
Hiring actively
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Company Overview

The SDR Ramp Camp
Total employees15
HeadquartersAustin
Founded2020

The SDR Ramp Camp is a specialized training program designed to equip Sales Development Representatives (SDRs) and Business Development Representatives (BDRs) with the essential skills, strategies, and confidence needed to excel in their roles. It focuses on practical, actionable training in areas like prospecting, cold calling, email outreach, objection handling, and utilizing sales tools effectively, aiming to accelerate ramp time and improve performance for individuals and sales teams. Their programs cater to both new SDRs looking for a foundational understanding and experienced ones seeking to refine their techniques.

The SDR Ramp Camp Funding Information
Not applicable - Total Funding Raised
Not applicable - Most recent funding amount
Not applicable - Number of funding rounds
Not applicable - Latest funding round
Lead Investors:
Not publicly disclosed

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