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Chris Davis is a seasoned marketing and brand executive with extensive experience at New Balance. He currently serves as Brand President & Chief Marketing Officer, a role he assumed in April 2024. Prior to this, he held various leadership positions within the company, including Chief Marketing Officer & Senior Vice President of Merchandising, Vice President Global Marketing & Sports Marketing, and Strategic Business Unit Manager. Before his leadership roles he served as an Associate Product Manager and Merchandiser at New Balance. Beyond New Balance, Chris is also involved with Klutch Athletics as a Board Observer and Rival as a Board Member, demonstrating his wider influence in the sports and marketing industries. Chris holds a degree from Middlebury College and also attended Phillips Exeter Academy.
Chris Davis's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Leads brand strategy and marketing initiatives for a global athletic footwear and apparel company.
Provides insights and guidance to a sports and lifestyle brand focused on empowering athletes.
Contributes to the strategic direction of a gaming and esports platform.
Middlebury College
Middlebury Language Schools (Madrid, Spain)
Phillips Exeter Academy - Year 2004
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New Balance Athletics, Inc. (NB), headquartered in Boston, MA has the following purpose: Independent since 1906, we empower people through sport and craftsmanship to create positive change in communities around the world. Manufactured in the U.S. for more than 75 years and representing a limited portion of our U.S. sales, New Balance MADE U.S. is a premium collection that contains a domestic value of 70% or greater. New Balance owns five factories in New England and one in Flimby, U.K. New Balance employs more than 8,000 associates around the world, and in 2022 reported worldwide sales of $5.3 billion.
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