Derrick Cheng is a highly experienced product leader specializing in digital advertising, monetization, and platform growth. He currently serves as the Head of Product for Ads at Reddit, where he is responsible for driving the strategy, roadmap, and execution of Reddit's advertising products and platform. Prior to Reddit, Derrick held significant product leadership roles at Meta (formerly Facebook), contributing to the development and scaling of various advertising and monetization solutions. He is known for his data-driven approach, deep understanding of user and advertiser needs, and his ability to lead cross-functional teams to deliver innovative and impactful products in complex, fast-paced environments. Derrick is passionate about building products that create value for both businesses and consumers.
Derrick Cheng's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Leads the product vision, strategy, and execution for Reddit's advertising platform, aiming to enhance advertiser value and user experience.
Held key product leadership positions at Meta, contributing to the growth and innovation of its advertising and monetization products, impacting billions of users and millions of advertisers.
Developed deep expertise in building and scaling complex advertising systems, ad targeting, measurement, and creating new revenue streams for large-scale platforms.
Proven ability to build, mentor, and lead high-performing, cross-functional teams encompassing product management, engineering, design, research, and data science.
Y Combinator - Year 2025
University of California, Berkeley
University of California, Berkeley
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