Charlotte Clarke
London, England,United Kingdom
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Charlotte Clarke is a highly experienced Senior UX Researcher with a decade of expertise in uncovering user needs and translating them into actionable insights for product development. Based in Berlin, Germany, she is passionate about creating intuitive and accessible digital experiences. Charlotte has a strong background in both qualitative and quantitative research methodologies, including user interviews, usability testing, surveys, A/B testing, and data analysis. She excels at collaborating with cross-functional teams of designers, product managers, and engineers to ensure user-centricity throughout the product lifecycle. Charlotte is known for her empathetic approach, analytical rigor, and her ability to communicate complex findings in a clear and compelling manner.
Professional Summary
Charlotte Clarke's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Led Foundational Research for New Market Entry
Conducted comprehensive foundational research for a major fintech client exploring entry into the Southeast Asian market, identifying key user segments, pain points, and cultural nuances, which directly informed the go-to-market strategy and initial product design.
Implemented Scalable Research Operations Framework
Designed and implemented a new research operations (ResearchOps) framework within her organization, significantly improving the efficiency of research planning, participant recruitment, and knowledge sharing, reducing project lead times by 25%.
Published Paper on Ethical AI in UX
Co-authored and presented a paper at an international HCI conference on 'Ethical Considerations for AI-driven Personalization in User Experience,' contributing to industry best practices.
Improved Core Product Usability by 30%
Identified critical usability issues in a flagship enterprise software through a series of iterative tests, leading to design changes that resulted in a 30% improvement in task completion rates and a significant reduction in support tickets.
Educational Background
Certificate in Management Essentials, Other; Certificate in Management Essentials
Harvard Business School Online - Year 2020
Grays Convent High School
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Company Overview
The Trade DeskThe Trade Desk is a global technology company that empowers buyers of advertising. Through its self-service, cloud-based platform, ad buyers can create, manage, and optimize data-driven digital advertising campaigns across ad formats and devices, including display, video, audio, native, and social, on a multitude of devices, such as computers, mobile devices, and connected TV. It provides access to a wide range of inventory and data, enabling sophisticated targeting and campaign performance measurement for advertisers and agencies worldwide.
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