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Cavit Colak

Co-Founder&CEO, Pricing Coach
Istanbul,Türkiye
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Cavit Colak's Overview

Total Experience21 years
CompanyPricing Coach
CountryTürkiye

Cavit Çolak is a highly experienced technology leader and entrepreneur, currently serving as the Co-founder and Chief Technology Officer (CTO) of Appinio, a global real-time market research platform. With over 15 years in the tech industry, Cavit has profound expertise in software architecture, scaling technology platforms, and leading high-performing engineering teams. Based in Hamburg, Germany, he has been instrumental in building Appinio's technological foundation from the ground up since its inception in 2014. He drives innovation within the company, ensuring the platform's robustness, scalability, and ability to serve thousands of clients worldwide with rapid market insights. Cavit is passionate about leveraging technology to democratize market research and empower data-driven decision-making for businesses of all sizes. His leadership has been key to Appinio's growth and its recognition as an innovative player in the market research industry.

Professional Summary

Cavit Colak's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Pricing Coach - Co-Founder&CEO (2021 to Present)
Kadir Has University - Advisory Board (Computer Engineering) (2024 to Present)
Nordwind Airlines - Consultant (2020 to Present)
Turkish Airlines - Network Planning Manager (2018 to 2020)
İstanbul Arel Üniversitesi - University Lecturer (2017 to 2020)

Notable Achievements

Co-founder & CTO of Appinio

Co-founded Appinio in 2014 and has since led its technological vision, strategy, and execution, growing it into a leading global real-time market research platform used by major brands and agencies.

Scaled Technology Infrastructure for Global Operations

Successfully architected and scaled Appinio's platform to support rapid international growth, a diverse client base, and a panel of millions of consumers, ensuring high availability and performance.

Built and Mentored High-Performing Engineering Team

Established and nurtured a talented, agile engineering team at Appinio, fostering a culture of innovation, collaboration, continuous learning, and technical excellence.

Led Development of Innovative Market Research Tools

Spearheaded the development of cutting-edge features and tools within the Appinio platform, significantly enhancing the speed, quality, and accessibility of market research for users.

Educational Background

UCAK&UZAY MUH. MEZUNU

Istanbul Technical University - Year 2005

Phd, Business Administration and Management,General

İstanbul Ticaret Üniversitesi - Year 2013

Harvard Business School - Year 2022

Buying Intent Signals for Cavit Colak

Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance

Company Overview

Pricing Coach
Total employees8
HeadquartersWilmington
Founded2022

Pricing Coach is a SaaS platform that provides dynamic pricing and competitor monitoring for e-commerce businesses. It helps online retailers optimize their pricing strategies to maximize revenue and profit margins by automatically adjusting prices based on market conditions, competitor actions, and custom business rules. The platform aims to simplify complex pricing decisions through automation and data-driven insights.

Pricing Coach Funding Information
not applicable - Total Funding Raised
not applicable - Most recent funding amount
0 - Number of funding rounds
not applicable - Latest funding round
Lead Investors:
Not publicly disclosed

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