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Cathy Halligan is a highly accomplished executive and board member with extensive experience in digital marketing, e-commerce, retail, and brand strategy. She has a proven track record of driving growth and transformation in dynamic market environments. Cathy has held pivotal leadership positions at major corporations, including Chief Marketing Officer at Walmart.com, where she was instrumental in scaling their online presence and digital marketing capabilities. Prior to that, she was SVP of Marketing at Blue Nile, a pioneering online retailer. Her expertise spans customer acquisition, brand development, digital innovation, and go-to-market strategy. Cathy is also a seasoned board director, serving on the boards of several public companies, including Ulta Beauty, Dollar Tree, and Ferguson plc, where she provides strategic guidance on digital transformation, marketing, and corporate governance. She is recognized for her strategic acumen, leadership, and deep understanding of the evolving consumer landscape.
Cathy Halligan's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
As Chief Marketing Officer of Walmart.com, Cathy played a crucial role in significantly expanding the company's online presence and sales, spearheading innovative digital marketing strategies during a period of intense e-commerce growth and competition.
Serves/served on the boards of multiple prominent publicly traded companies such as Ulta Beauty, Dollar Tree, and Ferguson plc, contributing her expertise in digital strategy, marketing, and consumer behavior to guide corporate growth and governance.
During her tenure as SVP Marketing at Blue Nile, she was instrumental in building the brand and customer acquisition strategies for one of the earliest and most successful online retailers of diamonds and fine jewelry, establishing its market leadership.
Consistently demonstrated leadership in leveraging digital technologies and data analytics to transform marketing operations, enhance customer experience, and drive business results across various organizations.
Singularity University - Year 2017
Stanford University Directors' College, Rock Center for Corporate Governance - Year 2015
Harvard Business School Executive Education - Year 2014
Thunderbird School of Global Management - Year 1992
Northern Illinois University - Year 1981
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Ulta Beauty, Inc. is the largest U.S. beauty retailer and the premier beauty destination for cosmetics, fragrance, skin care products, hair care products, and salon services. It offers a unique combination of over 25,000 products across all categories and price points, including its own private label, Ulta Beauty Collection. Ulta Beauty also offers a full-service salon in every store featuring hair, skin, brow, and makeup services.
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