Cathryn Patterson
Scottsdale, Arizona,United States
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Cathryn Patterson is a highly accomplished and results-oriented Growth Marketing Leader with over two decades of experience, primarily focused on scaling B2B SaaS companies. She is recognized for her expertise in developing and executing comprehensive marketing strategies that drive significant revenue growth, customer acquisition, and market penetration. Cathryn excels in building and mentoring high-performing marketing teams, fostering data-driven cultures, and leveraging innovative technologies to optimize demand generation, content marketing, product marketing, and brand positioning. She often serves as a Fractional CMO or strategic advisor, helping businesses navigate complex market landscapes and achieve sustainable growth.
Professional Summary
Cathryn Patterson's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Fractional CMO & Growth Advisor
Successfully guided multiple early-stage and growth-stage B2B SaaS companies in developing scalable marketing engines, resulting in accelerated lead generation, improved conversion rates, and increased market share.
VP of Marketing Leadership
Held several Vice President of Marketing roles, consistently exceeding targets by building robust marketing operations, launching impactful campaigns, and aligning marketing efforts with sales objectives for notable tech companies.
Thought Leadership in B2B Marketing
Recognized as a thought leader and speaker on topics such as demand generation, account-based marketing (ABM), content strategy, and marketing technology. Contributes insights through industry events and publications.
Team Builder and Mentor
Proven ability to recruit, develop, and lead high-performing marketing teams, fostering a collaborative and innovative environment conducive to professional growth and achieving business goals.
Educational Background
Master's degree, Leadership
Northern Arizona University
Bachelor's degree, Rhetoric and Composition
California State University, Long Beach
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Company Overview
iCathrynInformation regarding iCathryn as a formal company entity is not readily available through public web searches. It might be a very small private venture, a personal brand, a project name, or a startup in a very early or stealth phase. Without further specific details or context, a comprehensive business overview cannot be provided. If 'iCathryn' refers to a specific known entity, more context would be needed to locate accurate information.
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