Catherine (Cat) Long

Co-Founder & CEO, Trace
Sydney, New South Wales,Australia
Find Catherine (Cat) Long's Email
Find Catherine (Cat) Long's Phone

Who Is Catherine (Cat) Long?

Total Experience28 years
CompanyTrace
CountryAustralia

Catherine (Cat) Long is a dynamic and results-driven Senior Product Manager with over a decade of experience in the tech industry, specializing in SaaS and mobile application development. She has a proven track record of leading cross-functional teams to define, build, and launch innovative products that meet both user needs and business objectives. Cat is passionate about user-centric design, agile methodologies, and leveraging data analytics to inform product strategy and drive growth. She is recognized for her strong communication skills, ability to bridge technical and business worlds, and her commitment to fostering collaborative and high-performing team environments.

Catherine (Cat) Long LinkedIn pageCompany Website

How Did Catherine (Cat) Long's Career Path Shape Their Journey?

Catherine (Cat) Long's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

2026 - Co-Founder(2017 to Present)
Trace - Co-Founder & CEO(2020 to Present)
Carbon Accounting Alliance - Chapter Lead - Oceania(2024 to Present)
Macquarie Group - Principal Consultant (Senior Manager)(2017 to 2020)
Antler - Entrepreneur(2020 to 2020)
Oliver Wyman - Associate(2014 to 2015)
Zipcar - Corporate Partnerships Manager(2011 to 2011)
Facilities Management Catering Ltd - Waitress and Barmaid(2006 to 2009)

What Are Catherine (Cat) Long's Key Achievements?

Led Launch of Flagship Mobile Application

Spearheaded the end-to-end development and launch of 'ConnectSphere,' a new flagship mobile application, acquiring 500,000+ users within the first six months and achieving a 4.7-star app store rating.

Increased User Engagement by 40%

Drove a series of data-informed feature enhancements and UX improvements for an existing SaaS platform, resulting in a 40% increase in daily active users and a 25% reduction in churn rate.

Top Performer Award 2022

Received the company's 'Top Performer' award for outstanding contributions to product innovation and for consistently exceeding quarterly revenue targets for her product line.

Scaled Product Team

Successfully scaled the product management team from 3 to 8 members, implementing mentorship programs and agile best practices that improved team velocity and product quality.

What's Catherine (Cat) Long's Educational Background?

2.1, Experimental Psychology: Psychology, Physiology, Statistics

University of Oxford - Year 2006

Building a Business Course

Oxford University, Said Business School - Year 2009

Buying Intent Signals for Catherine (Cat) Long

Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance

Company Overview

Trace
Total employees160
HeadquartersAustin
Founded2011

Trace is an AI-powered sports technology company that automatically films, edits, and delivers personalized game highlights for athletes, coaches, and parents. Primarily focused on youth sports like soccer, Trace uses a smart camera, GPS sensors, and AI algorithms to capture game footage and generate individual player moments, making video analysis and highlight sharing easy and accessible without manual editing.

Company Website
Trace Funding Information
Unknown - Total Funding Raised
$47M - Most recent funding amount
6 - Number of funding rounds
Jan 25, 2022 - Latest funding round
Lead Investors:
Pelion Venture Partners
Next Coast Ventures
Toba Capital
Lakestar
Techstars Ventures
Relativity Ventures

Highperformr's free tools for company research

Find contact info

Get verified emails, phone numbers, and LinkedIn profile details

Find similar contacts

Discover contacts with similar roles, seniority, or companies

Perform deep contact research

Uncover insights like skills, work history, social links, and more

Discover, research and enrich contacts with Highperformr — Smarter, Faster

Explore contacts in-depth — from verified emails and phone numbers to LinkedIn activity, job changes, and more — all in one powerful view.

Highperformr AI helps you surface the right people and enrich your CRM with live, accurate contact insights so your teams can connect faster and close smarter.

  • Track signals like job change, promotion, and LinkedIn activity
  • Enrich contacts with verified email, phone, and social data instantly
  • Automate enrichment and updates with powerful workflows
  • Sync enriched contact info directly into your CRM and tools

Thousands of contacts — including decision-makers, influencers, and ICP matches — are just a search away.

Intent Signals

Buyer intent signals

CRM Enrichment

Contact Enrichment

Workflows and tasks

Workflows and tasks

Integrations

Integrations

Thousands of companies, including, are just a search away.